118. How Green Creative Is Taking on Industry Titans and Winning | Cole Zucker & Guillaume Vidal

The ONE Thing

NOVA Media

Business, Careers, Entrepreneurship

4.8 • 1.1K Ratings

🗓️ 19 February 2018

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

Do you dream of building something BIG? Today we’re sharing the story of two young men with a dream, Cole Zucker and Guillaume Vidal, who are disrupting the lighting industry with their new business, Green Creative Lighting. They are taking on companies like Philips and GE by offering high-performance LED solutions – and winning. Cole and Guillaume were only able to accomplish this so quickly, because they established clear goals, took massive action, and focused on forming the right relationships so that they could recruit the right people into their world. The ONE Thing to Implement From This Episode: Out of everything that you’ve heard in this episode, what’s the ONE thing you can do that will make everything else easier or unnecessary? What’s the ONE action you can take that will guarantee the time you invested in this episode will have an amazing return on the investment of your time? In this episode you will learn... [8:00] Why speed to implementation and execution is so critical for small businesses. [13:00] How you can build strong business relationships. [15:10] Why you need to resist shiny object syndrome when scaling a business (and what happens when you don’t). [19:40] How assembling the right team will allow you to stop focusing on the day-to-day and start focusing on the vision. [21:30] How you can make finding people a priority. Links & Tools From This Episode Learn more at gc-lighting.com Connect with Cole on LinkedIn Connect with Guillaume on LinkedIn Production & Development for The ONE Thing Podcast by Podcast Masters Mentioned in this episode: Factor 75 Head to FactorMeals.com/one50 and use code one50 to get 50% off. That’s code one50 at FactorMeals.com/one50 to get 50% off! Factor 75

Transcript

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0:00.0	Hey everyone, Jeff Woods here. Two things before we dive into the episode. First, we are hiring an amazing community manager and we would love for this person to come from this community right here.
0:11.5	If you are someone or know someone who loves to create
0:15.5	amazing content, who loves to engage with a community and wants to manage all of
0:20.2	the content creation for the business, then please go to the one thing
0:23.2	dot com slash jobs and that's with the number one in the urel the one thing
0:27.9	dot com slash jobs and also we are on a mission to getting to know you better.
0:33.4	And we put together a quick quiz that literally takes less
0:36.2	than a minute to complete.
0:37.3	If you have not yet done this, please go to the One Thing
0:40.0	dot com slash a podcast quiz. It'll help us get to know you better so that we can
0:44.6	cater the content accordingly with that let's get into the episode.
0:49.5	This is the one thing podcast where we teach you the surprisingly simple truth behind
0:54.4	extraordinary results. My name's Jeff Woods. I'm the vice president here at the
0:59.2	one thing team. In the last episode you got to hear a mother-son story about how Holly McRae
1:08.0	started living the one thing and bringing it in her household and how her son, Cade,
1:12.2	started living this as young as 8 years old.
1:15.6	If you missed that, go back and check that episode out.
1:18.4	In this episode, you're going to get to hear a story about how two young guys both had a dream of building something big,
1:24.4	ended up connecting out in China, and creating a company
1:28.8	that is taking on the big boys, companies like Phillips and GE and they have absolutely disrupted the lighting industry and it started because they set clear goals. They took massive action and they focused on forming the right relationship so they could
1:44.5	recruit the right people into their world. With that let's get into the story of
1:48.4	how green creative lighting was born with Kohlzucker and Guilla Vidal. Follow the show to be instantly notified for the edge I can find. share this you all know I am an avid learner and I am constantly looking for
	...

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