4.6 • 683 Ratings
🗓️ 17 September 2018
⏱️ 21 minutes
🧾️ Download transcript
Jeff Epstein is the founder and CEO of Ambassador (getambassador.com) a 40 person, venture-backed startup headquartered in metro Detroit. Ambassador provides relationship marketing software to some of the world's most recognizable brands. A lifelong entrepreneur, Jeff's first internet startup was in 2000 and provided online food ordering for college students. Jeff ran this startup while earning his BA from Michigan State University. While earning his J.D from Chicago-Kent School of Law, Jeff started an affiliate marketing company which he later sold before graduating to allow himself to pay off his law school loans.
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0:00.0 | It will all work out if you work hard enough. |
0:02.5 | He founded Ambassador back many years ago, 2010. |
0:05.4 | He'd been in it for eight years, really focused then on SMB space since then he's |
0:08.8 | drastically increased as ARPU and really focused and double down on the mid-market to |
0:12.2 | enterprise kind of customers, helping them with their affiliate pro and referral programs. |
0:16.6 | They currently serve call out 300-400ish customers paying, you know, around 200, |
0:20.7 | two grand per month. |
0:22.1 | So, you know, do the math, somewhere around $750 grand in MR. |
0:24.7 | That's up significantly in December. |
0:26.6 | Sorry, in 2016, they did about $5.1 million. |
0:28.8 | He's hoping to maybe as a stretch goal past $10 million or, sorry, $1 million per month here in 2018. |
0:34.4 | But regardless, he's doing it the smart way. |
0:36.4 | Only $3 million raised, and really all |
0:38.1 | this funding is coming from the best source, his competitors. Two percent gross revenue |
0:41.8 | churn monthly. That's obviously getting driven down, seven grand to acquire a new customer, |
0:46.3 | payback less than four months, lifetime value north of two years, all with his team of 40 folks |
0:52.0 | out there in Detroit. This is the top entrepreneurs podcast where founders share how they started their companies |
1:00.1 | and got filthy rich or crash and burn. |
1:05.3 | Each episode features revenue numbers, customer counts, and other insider information that creates business |
1:12.7 | news headlines. |
1:14.8 | We went from a couple of hundred thousand dollars to two point seven million. |
1:18.0 | I had no money when I started the company. |
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