1147: BEST OF SHOW: Carla Titus: Think Like a CEO By Outsourcing Your Numbers

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 9 December 2025

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today With Carla Titus: Welcome to A Well-Designed Business Podcast. Today we are joined by financial expert Carla Titus, founder and CEO of Wealth & Worth Within, a financial planning company offering fractional CFO services to transform business profitability. Carla helps us understand what a fractional CFO is and how this service can provide the financial support and insight many businesses need to achieve financial clarity and plan for a profitable future. She specializes in helping 6- and 7-figure businesses gain control of their numbers with a 5-step framework she calls 2C3P that tackles financial health from all sides. Listen in to find out more. LuAnn Nigara and Carla Titus’ Ah-Ha Moments “The beauty of bringing an expert into your business is that you do not need to know everything. That is the whole point of outsourcing your finances. You’re bringing that knowledge, and also that person that’s going to guide the process from beginning to end, [to] make you feel empowered and comfortable around your finances and your numbers.” – Carla Titus “Don’t overthink what you don’t know.” – LuAnn Nigara “There’s times where you need to step into that CEO role and work on your business, not in your business.” – Carla Titus “Managing the influx and outflows of cash really can help a business be more financially stable, but also feel completely in control of what’s happening.” – Carla Titus “If you want to sell your business one day, if you want to run a successful long term company, there has to be a salary for someone that is in charge.” – Carla Titus More About Carla Titus: Finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and established online businesses fractional CFO consulting experience. Our company provides a vast array of on-demand CFO services that leverage our industry expertise. A well-rounded CFO team with Finance, Sales & Marketing, HR, Supply Chain, Online Business, Operations, Execution, Planning, and Tech background. She provides fractional CFO services and financial consulting to business owners. Wealth & Worth Within’s mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy. She is dedicated to imparting financial knowledge in order to properly manage finances and achieve profitable results. She has applied that expertise to businesses, helping them grow by creating simple yet effective systems to improve cash flow management and bottom-line results. Connect with Carla Titus Website Instagram Facebook What’s new with LuAnn Nigara luannuniversity.com https://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: #489: Power Talk Friday: Brad Clinard: Intentional Planning for Abundant Living #719: Peter Lang, Kimberly Merlitti, and Michele Williams: Financial Prep for Year-End- The Must Do’s #395: Power Talk Friday: Michele Williams: Financial Health Checklist for Your Interior Design Business #464: Power Talk Friday: Peter Lang: Understanding Your Finances #FreeTheDesigner #361: Power Talk Friday: Kimberly Merlitti: Does Your Interior Design Business Need a CFO?

Transcript

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0:00.0	I want to tell you about June Leloy, a new total home furnishings brand from the family behind Leloy rugs.
0:06.1	You already know Leloy for their design forward rugs and top-notch trade service.
0:11.2	With June Leloy, they're expanding into a full line of home furnishings with the same integrity and attention to detail you've come to expect.
0:19.6	As a trade member, you'll get exclusive pricing,
0:22.2	dedicated support, and access to the products designed
0:25.2	to work beautifully across all of your projects.
0:28.7	Visit juneloy.com forward slash trade to apply.
0:33.2	That's J-O-O-N-L-O-I slash trade.
0:39.2	Welcome to a well-designed business.
0:53.1	My name is Luann-N-N-I-N-I-Gara, and I'm so glad you found this podcast. Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up, so I know and I understand the challenges you face in running your interior design business. I also know that your talent alone isn't enough to ensure
1:12.9	your success. So on this podcast, we talk about strategies and practical steps to help you grow your
1:19.7	business. But make no mistake about it, we have our share of fun here too, mixed in with those
1:25.0	aha moments that I love so much.
1:28.5	This isn't fluff.
1:29.9	Nobody has time for that.
1:35.8	Whether you are a new interior designer or a season designer, I am here to help you create and to manage the kind of interior design firm that you dream of.
1:39.8	It's straight talk and it's action.
1:42.0	Are you ready?
1:42.9	Let's get started.
1:48.1	Hi, welcome to a well-designed business. Before we get into today's episode, I want to let you know that we're doing something
1:52.0	a little different over the next several months. We're bringing back the most downloaded,
1:56.1	the most talked about episodes from the last nine years of a well-designed business. These are the episodes
	...

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