This is Frank Saysno, author of Ask More, The Power of Questions to Open Doors, Uncover Solutions, and Spark Change.

I'll talk about questions, but also answers.

You're listening to the Marketing Book Podcast.

Welcome to the Marketing Book Podcast, helping you keep up with the smartest thinking

in the quickly changing field of modern marketing.

And now here's your host, Douglas Burdett.

Hello, thanks for joining me on the Marketing Book Podcast,

which was named by LinkedIn is one of 10 podcasts that will make you a better marketer.

My goal for this podcast is to help you discover new... that will make you a better marketer.

My goal for this podcast is to help you discover new ideas about what's actually working

in modern marketing and sales.

Don't worry about taking notes.

You can find links to everything discussed in this episode's show notes at marketing

book podcast.com. Also, if you're listening to the show right now and you're not driving or

operating dangerous machinery, please hop on Twitter and tell us where in the world you're

listening from. My Twitter handle is marketing book. Today we're joined by

Frank Saysno and we're going to talk about his new book, Ask More, The Power of

Questions to Open Doors, Uncover Solutions, and Spark Change.

Frank Cessno is a former CNN anchor, White House Correspondent and Washington Bureau Chief, and is now director of the School of Media and Public Affairs at the George Washington University. He has interviewed leaders from around the world, including five U.S. Presidents, and is the creator of Planet Forward, a web to television show on PBS

that seeks solutions to some of the world's toughest challenges.

And interesting fact, Frank Cessno appeared as a news anchor on House of Cards in the eighth episode of the fourth season.

Frank, congratulations on Ask More and welcome to the marketing book podcast.

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