107. Secrets to CRUSHING Instagram in 2020
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.6 • 667 Ratings
🗓️ 2 March 2020
⏱️ 50 minutes
🧾️ Download transcript
Summary
You can finally stop blaming the Instagram algorithm. We are here to share what it takes to crush it on Instagram in 2020. You might not like the work and effort it will take, but these tactics we share have helped us gain a more CONNECTED audience and one's we want to serve, not just the vanity follower metric. If you want to have real people follow and connect with your content, this episode is for you.
Time Stamps:
(1:50) Instagram vs Tesla
(2:40) Erin’s Start on Instagram
(5:20) Advertising
(9:30) Shoutouts
(13:08) Jordan’s Start with Instagram
(17:18) Different Tactics
(25:00) FREE CONTENT CALENDAR
(26:45) Our Advice for Right Now
(28:55) Go Study Copy
(32:50) Create Content People Want to Interact With AKA The Bike Shed Effect
(37:12) Authenticity and Polarity
(38:55) “The Period Piece”
(40:08) Jason Phillips Example
(41:00) Lacey
(45:02) IFCA Enrollment and What is IFCA?
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | What's up guys? Welcome back to the Flow State of Mind podcast. Aaron and Jordan here today. |
| 0:04.0 | I feel like we've been on a streak of just you and I. Yeah, we have. You're right. |
| 0:07.4 | So hopefully you guys aren't disappointed by that, but we've got a lot of really great guests coming your way. |
| 0:11.9 | We've just been really fucking busy, to be quite honest. Yeah. Well, and then we have the Arnold next weekend. like Jordan said, we are going to have a lot of guests coming up. We actually have two guest |
| 0:20.8 | episodes to film tomorrow or to record tomorrow and then a bunch next weekend. Yeah, a number of people |
| 0:25.8 | for the Arnold. And I don't want to spoil the surprise. We've got the mind pump people coming on. |
| 0:30.1 | Super stoked about that. And that's actually going to be our first episode in the new studio. |
| 0:33.3 | We're completely revamping everything. It's going to look completely different. And Adam and Sal from Mind Pump Media will be our first guess. |
| 0:39.4 | So that'll be fun. |
| 0:40.2 | Looking forward to that. |
| 0:41.3 | But what you're going to get today, |
| 0:42.6 | what we should probably let you know about that, |
| 0:44.2 | is Instagram, all things Instagram. |
| 0:46.8 | So, you know, if there's anybody who's more credible to talk on Instagram, |
| 0:51.2 | it'd probably be this lady sitting next to me. |
| 0:53.0 | She's posted over 6,000 times. |
| 0:55.5 | I don't know if I'm the absolute most credible, but yeah, I mean, it's just reps, just like with |
| 1:01.2 | anything and you learn a thing or two. And I'm just a huge data nerd and I always have been. |
| 1:04.8 | So I've just always been like, all right, post what's worked, looking at my analytics, |
| 1:09.1 | which is one of the things we're going to talk about today is like how to actually read analytics because you can get very frustrated looking at the |
| 1:15.0 | wrong thing. Yeah, yeah, good point. We're going to talk about some myths, some things to do, |
| 1:19.1 | some things not to do, and give you guys a full perspective with context because there are so many |
... |
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