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The Marketing Book Podcast

107 Master Content Marketing by Pamela Wilson

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9868 Ratings

🗓️ 27 January 2017

⏱️ 49 minutes

🧾️ Download transcript

Summary

"Master Content Marketing: A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience” by Pamela Wilson

Click here to view the show notes!

https://www.salesartillery.com/marketing-book-podcast/master-content-marketing-pamela-wilson

Transcript

Click on a timestamp to play from that location

0:00.0

This is Pamela Wilson, author of Master Content Marketing, and you're listening to the

0:06.3

Marketing Book Podcast.

0:08.6

Welcome to the Marketing Book Podcast, helping you keep up with the smartest thinking in the quickly changing field of modern marketing.

0:18.0

And now here's your host, Douglas Burdett.

0:21.0

Hello, thanks for joining me on the Marketing Book Podcast, which was named by LinkedIn

0:25.8

as one of 10 podcasts that will make you a better marketer.

0:29.8

My goal for this podcast is to help you discover new ideas about what's actually working in modern marketing.

0:35.0

And don't worry about taking notes. You can find links to everything discussed in this episode's show notes at marketingbook podcast.com.

0:42.0

Also, if you're listening to the show right now

0:45.4

and you're not driving or operating dangerous machinery,

0:48.0

please hop on Twitter and tell us where in the world you're listening from.

0:51.8

My Twitter handle is Marketing Book. Today we're

0:55.2

joined by Pamela Wilson and we're going to talk about her new book, Master

0:58.5

Content Marketing, a simple strategy to cure the blank page blues and attract a profitable audience.

1:06.2

Pamela Wilson's career began on the visual side of the marketing business.

1:10.5

She's an award-winning graphic designer and marketing consultant.

1:14.0

In 2010, she found a big brand system,

1:17.0

and she began creating content marketing to reach the audience she wanted to build.

1:21.0

Pamela's a 30-year marketing veteran who spent over two years as the Executive Vice

1:25.2

President of Educational Content for Rainmaker Digital, publishers of Copy blogger. And she is a big fan of Pablo Picasso. Pamela congratulations on

1:37.0

master content marketing and welcome to the marketing book podcast.

1:40.3

Thank you so much I'm really happy to be here. And you live in Nashville, right?

...

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