4.6 • 683 Ratings
🗓️ 17 May 2018
⏱️ 22 minutes
🧾️ Download transcript
Erik is an expert in PR analytics and big data. Before leading TrendKite, he ran Product for Sprinklr after the merger with social analytics firm Dachis Group. He brought to market Dachis Group’s platform that enables brands to optimize paid, owned and earned tactics through the lens of earned media.
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0:00.0 | This is the top entrepreneurs podcast where founders share how they started their companies and got |
0:06.9 | filthy rich or crash and burn. Each episode features revenue numbers, customer counts, and other |
0:16.1 | insider information that creates business news headlines. We went from a couple hundred thousand dollars to two point seven million. |
0:23.6 | I had no money when I started the company. |
0:25.6 | It was a hundred and sixty million dollars which is the size of any IPOs. |
0:29.6 | We're a bit strapped. |
0:30.6 | We have like 22,000 customers. |
0:33.6 | With over five million downloads in a very short amount of time, |
0:38.6 | major outlets like Inc are calling us the fastest-growing business show on iTunes. |
0:43.6 | I'm your host, Nathan Latka, and here's today's episode. |
0:48.6 | Hello, everyone. |
0:49.5 | My guest today is Eric Huddleston. |
0:51.8 | He's an expert in PR analytics and big data. Before leading his current |
0:55.5 | company Trendkite, he ran product for Sprinkler after the merger with social analytics firm Docus Group. |
1:00.8 | He brought to market Docus Group's platform that enables brands to optimize paid, owned, and |
1:05.2 | earned tactics through the lens of earned media. Eric, are you ready to take us to the top? |
1:10.1 | Awesome. All right. So let's start first at |
1:12.7 | Sprinkler. We just had Rji on actually very recently shared with some revenue numbers, you know, |
1:16.3 | doing a well over $180 million a year now. Interesting lawsuit just filed against them. |
1:20.7 | $50 million. I'm sure he'll be fine there. But what did you do at Sprinkler and why leave to |
1:25.7 | launch Trend Kite? Yeah, absolutely. |
1:28.1 | So I ran product to Farage and they are doing a phenomenal job after they acquired a Dachis |
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