060 - Contagious Selling — with Errol Gerson
The Futur with Chris Do
The Futur
4.9 • 998 Ratings
🗓️ 12 August 2019
⏱️ 92 minutes
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| 0:00.0 | In high school I took a class in art. I wasn't any good, but I liked it. |
| 0:05.0 | So I enrolled at the Johannesburg School of Art. |
| 0:07.8 | And why did they accept me? |
| 0:09.2 | Because I had $60. |
| 0:11.2 | I got through the first year somehow in the second year a lettering professor called me in and he said Mr Gerson said yes sir |
| 0:18.8 | He said you are a nice young man and you work hard. |
| 0:23.0 | You have absolutely no talent whatsoever. Hey everyone. Welcome to the future podcast. In this episode I sit down with |
| 0:42.4 | Educator, Entrepreneur, and Marketing Master Errol Gerson, who has been teaching |
| 0:47.4 | management, entrepreneurship, and leadership for over 48 years at the Arts Center College of Design in Pasadena. |
| 0:54.0 | We're also joined by my good friend and founder and executive producer at Crimson and |
| 0:59.3 | Konyak, Shema Hassan Lou, actress Hayley Laitman and founder and creative director at MSD Studio, Mace Serraffi. |
| 1:08.0 | Coming up on this episode of the future, we hear the story of how Errol a failed graphic designer |
| 1:14.0 | became an amazing salesman accountant and entrepreneur. He shares how he |
| 1:19.8 | helped students win $10,000 of client work in a day and sell their designs to sting. |
| 1:26.0 | And he reveals the wild stunts he pulled to land some of the biggest metal bands of the |
| 1:31.6 | 80s as clients. |
| 1:34.0 | Lean in, buckle up, because you're about to get four decades of experience |
| 1:39.2 | into a meaty 90 minute conversation, brilliant ideas, and amazing stories. |
| 1:45.1 | I think the intention here was just to have a more casual conversation with you and |
| 1:57.0 | to let our audience know who you are, the mastermind behind 50 years of teaching at Arts |
| 2:02.2 | Center and all the things that you are since |
| 2:05.0 | 1971, Arrow's been teaching at Art Center to the delight of many creative people |
... |
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