Exactly. Automation has a place in your operations. Even in your marketing, there are elements that you automate, but there's got to be stuff that you don't. Otherwise, what's special about you? Right. And where's the connection? There's no point of connection with pure 100% automation. You'll set it up. You'll make a little bit money and then you'll plateau and decline, you know? Exactly. And then you'll have to get to fucking work.

So just go ahead and do it now.

Welcome to the Hello 7 podcast.

I'm your host, Rachel Rogers, wife, mother of four children, a lover of Beyonce,

coffee drinker, and Afro wearer.

And I just happen to be the CEO of a seven-figure business.

I am on a mission to help every woman I meet become a millionaire.

If you want to make more money, you are in the right place.

Let's get it going.

Hello, friends, and welcome back to the Hello 7 podcast.

I'm so delighted to have you here today and really excited about the interview that you

are about to listen to.

Today, we have Million Dollar Badass Jennifer Kem on the podcast.

Jennifer is a friend of mine. She is also an

amazing coach. I hired her recently to help me with next leveling my business from $2 million to $10

million. And let me tell you, this woman is the truth. Jen is a San Francisco Bay Area-based

branding and marketing expert.

And she has 17 years of corporate experience and experience launching multiple companies.

She became a millionaire at 32 with a retail business.

And she talks all about that.

And then she lost it all to a recession two years later.

So she became a millionaire at 32 only to lose it all in a recession. And then she went on to build now

...