Welcome to Let It Be Easy with Susie Moore.

It's interesting, you know, since I started my business 12 years ago. Oh my gosh, I have the

privilege of being able to reach a lot of people now. And I do not take it for granted, my friends. I have to tell

you, have you ever noticed that you don't have any ads on this podcast, no commercials, no sponsors?

It is my privilege to be in your earbuds every morning, daily podcast, connecting with you. I'm giving

you a warm hug every single day. I'm digressing now.

But okay, why do I bring this up? Ah, yes. Okay. So as a result of doing my work for a while,

reaching a lot of people in the media, of course, podcasting, writing books, I have what's known as a

platform, right? meaning an audience of

people who tune in to what it is that I share. And as a result, naturally, a lot of people ask

me to share their stuff, right? So books or podcast launches or programs, all sorts of things,

including brands who want me to talk about stuff that I just, I don't do that. I'm not interested in

that. But when I say no and I, it's almost, well, not almost always, but yeah, unless it's a

friend of mine who's releasing a book or something I deeply care about, I don't share it. It's my

promise to you to share with you only the best stuff. Someone pushed back on me recently

on my elegant know, I hoped it was saying, oh, but you have a platform and it's kind of your

job to help XYZ. And look, you know, I listen. I take feedback. But what I wanted to say,

because this is what I know to be true, is that every

life is a platform. Every life. Every body, every voice, arms and legs, a mind to think,

opinions that you form. A platform is a place to stand and to speak and be heard. And that's

every person's existence. Right, we can all express ourselves. We all have the ability to influence.

We all have the ability to connect, whether it's to a single person, a small group of people, a community to the whole

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