You've been lied to 😡 - Gym Launch will NOT solve all your business problems... And the reason that I create NEW/Updated Plays/Processes/Tests on a REGULAR basis... Success creates deficits. | Ep 72
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 24 August 2018
⏱️ 19 minutes
🧾️ Download transcript
Summary
"Your business will always be broken, provided it is growing." Today, Alex (@AlexHormozi) discusses that no business program can solve all of a business's problems, as success creates deficits that require continuous growth and learning. He also talks about the advantages of leveraging information and community to solve problems faster and grow faster.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:32) - Acquisition system exposes growing problems.
(5:32) - Iterate and leverage best practices for rapid growth.
(7:32) - Leverage information and community for accelerated growth.
(10:59) - Entrepreneurs acquire skills and teach others.
(12:48) - Best investment is information for saving time and attention.
(16:05) - Commitment to constant improvement and failing forward.
Follow Alex Hormozi’s Socials:
LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Going on everybody happy hump day happy Wednesday I don't know what day you're actually |
| 0:04.1 | consuming this on whether it's podcast or video but whatever way you are consuming it |
| 0:07.9 | welcome I am breaking the mold and making three days in a row of content. I know, crazy stuff. And this one was not planned at all, but was something that my sales director messaged me just a couple seconds ago and he was saying that he was |
| 0:25.3 | talking to somebody who was in launch and they basically have grown essentially and as a result need to hire people because their business |
| 0:35.8 | is scaling right and they were upset about the fact that that's not included in launch |
| 0:41.5 | and that's everything that's in legacy right they're like I think that's not included in launch and that's everything that's in legacy, right? |
| 0:43.4 | They're like, I think that's ridiculous. Why would I have to pay more for how to do this, right? |
| 0:50.9 | And so I'm going to try and temper my response, but I want it to be appropriate to answer the question. |
| 0:59.2 | So the success creates deficits, and I'm borrowing that phrase from Alex Tarffin but it's I mean I don't know if he was the first one to say it but success creates deficits there is no business program in existence right that will solve all of your business problems. |
| 1:15.0 | Why? |
| 1:16.0 | Because as you solve one, another will appear. |
| 1:19.5 | It's part of growth, right? |
| 1:21.4 | And so when Jim's come into our world in the beginning, the first problem |
| 1:25.8 | they have is an acquisition problem. They don't know how to grow their business at will. |
| 1:30.4 | Now, the front end of the hose is arguably one of the most important ones because it's what turns the machine. |
| 1:36.0 | If we didn't have gym owners applying, then we wouldn't have to scale our fulfillment. |
| 1:41.0 | We wouldn't have to grow our customer service team. We wouldn't have to scale our |
| 1:45.3 | operations team. We wouldn't have that because we don't have an acquisition system, right? But once |
| 1:49.8 | you have an acquisition system, the acquisition system does not solve your problem. |
| 1:54.4 | It exposes the problem that are already there in your business and most people just don't |
| 1:58.0 | know the problems because they haven't had enough pressure put on the machine that they built. |
| 2:02.3 | And so your machine can withstand a category one earthquake, |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Alex Hormozi, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Alex Hormozi and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.