Welcome to the Graham Cochran Show where each week I help you create more money, margin, and meaning in your life.

I'm your host, of course, Graham Cochran.

Let's get into it.

You woke up on Monday with a full calendar.

You worked all day.

Tuesday, same thing.

By Friday, you've posted content, tweaked your website, answered emails, sat in on a call or two, and you looked at your bank account, and nothing's changed.

And the worst part, you're going to do the exact same thing next week.

That's not bad luck. That's a loop. And most entrepreneurs are stuck in it without even knowing.

Now, I'm going to give you the solution in just a second, but let me tell you about an experience I had in a coaching

session. Last week, I'm running an event and I'm coaching a bunch of entrepreneurs, and they're

asking me questions about how to grow their business. I usually ask clarifying questions about what

they're already doing. And client after client client answering these questions, I started to see a

pattern. And something welled up in me because these are entrepreneurs who are not hitting their

income goals yet. They're smart people. They're hardworking people. They're motivated people.

They're at an event they paid to be at to learn how to scale up their business.

These people are the right kind of people who are poised and positioned for growth.

But as I'm diagnosing their businesses, I'm seeing a pattern.

Even though it's different for everybody, there's a trend underneath all of it.

And I had to pause and say, guys, here's the problem. Most of you are playing at business. You're not doing

business. Two totally different things. And this is true for not just them in the room. This is true

for most people on planet Earth right now.

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