Welcome to the Graham Cochran Show where each week I help you create more money, margin,

and meaning in your life. I'm your host, of course, Graham Cochran. Let's get into it.

There's a lie that's quietly robbing you of income, impact, and influence.

And it's the belief that you are not qualified to teach what you know online.

Or you're not qualified to charge more than your competitors.

So you hold back, you wait to feel like more impressive or more polished

or more like an expert, whatever that means. Meanwhile, people with half your experience are making

thousands, if not millions of dollars simply by sharing what you're too insecure to say out

loud. Here's the truth. What's obvious to you is gold to someone else.

What's ordinary to you is extraordinary to someone else. And in this episode, I'm going to help

you crush this lie once and for all and show you how to turn what you already know into income

or how to raise your prices if you're too scared to do it, even if you don't feel ready.

It's fascinating to me how insecurity continues to plague everybody at every level.

I know this for a fact because I've made millions of dollars online. I've built

two multi-seven figure a year businesses. I have done quote unquote impressive things. And deep

inside my heart, I am still insecure. I'm insecure when I launch a new offer. I'm insecure when

I write a new book. I'm insecure when I step onto a stage in I'm insecure when I write a new book. I'm insecure when I step

onto a stage in front of an audience I haven't spoken to before. I'm insecure when I raise my prices.

So I know it's real because you would think I wouldn't be insecure, but I am. I also know I'm not a

fluke. I coach very high-level entrepreneurs that are doing hundreds of

thousands and millions of dollars a year. And in our private coaching sessions, they tell me the same

thing. The thing that they know they want to do, launch into a new business, double their prices,

...