Xbox vs Playstation - The Red Ring of Death | 2

Business Wars

Audible

History, David Brown, Business, Management

4.6 • 13.5K Ratings

🗓️ 9 October 2018

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

Microsoft put all its efforts into it’s new console, the Xbox 360 to beat combat Sony’s market share and it looked like it was working. Thousands of consoles sold, and then suddenly, mysteriously, thousands of consoles died. Meanwhile Sony announces their new PlayStation will cost more than any console, by a lot, and it’s new processor confuses game designers. But that’s not all. Nintendo is back and they’re about to introduce another console that will send both companies scrambling. The Nintendo Wii is instantly a sensation, and Microsoft and Sony are left in it’s dust.

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Transcript

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0:00.0	Hey, Prime members, you can listen to Business Wars ad-free on Amazon Music.
0:04.6	Download the app today.
0:07.0	It's March 2006.
0:16.6	Microsoft's new Games console, the Xbox 360, has been out for five months and it's selling
0:23.4	like gangbusters.
0:25.4	The calls from new Xbox 360 owners are inundating Microsoft's Consumer Support Call Center in
0:31.5	Redmond, Washington.
0:33.9	Most of the calls the center gets are easy to resolve, but on this dreary, March day,
0:39.7	an unusual call comes in.
0:42.6	This is Xbox technical support.
0:44.3	How may I help you today?
0:46.2	My Xbox 360, it won't turn on.
0:49.5	Okay, sir.
0:50.5	Let's see if we can resolve that problem for you.
0:53.4	The work fine yesterday, but today nothing.
0:56.1	I press the on button and the fan starts, but then nothing.
1:00.6	All that happens is the circle of lights on the front of the Xbox turn red instead of
1:04.8	the usual green.
1:07.2	The lights turn red?
1:09.0	Yeah.
1:10.0	Okay, sir.
1:11.0	Would you please hold on for a moment?
	...

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