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The a16z Show

Writers Writing, Readers Reading, Creators Creating

The a16z Show

a16z

Business, Software Eating The World, Culture, Innovation, Disruption, Entrepreneurship, Science, Technology

4.21.2K Ratings

🗓️ 27 January 2020

⏱️ 40 minutes

🧾️ Download transcript

Summary

with @cjgbest @robertcottrell @andrewchen @smc90 A new ecosystem is forming around the direct relationship between consumers, content creators, and the tools and business models to facilitate all that. We're not just seeing this phenomenon in newsletters and podcasting, but also in people setting up e-commerce shops, video streaming, and more. Are the stars and the incentives finally aligned?

Transcript

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0:00.0

Hi everyone. Welcome to the A6 and Z podcast. I'm Sonal. I'm excited because this episode is about one of my

0:06.7

favorite topics. It's all about reading and writing and much more. Our special guests are Robert

0:11.4

Cottrell, the founder and editor of the browser, which is a very popular newsletter that shares

0:16.2

five pieces of writing worth reading every day and which we discuss as an example of the changing

0:21.8

web today. Our other special guest is Chris Best, the CEO of Substack, which makes it simple for

0:27.3

writers to start an email newsletter or podcast that makes money from subscriptions if they like,

0:32.2

but more broadly is really a platform for voices and audiences to connect with each other.

0:36.1

And finally, we have general partner

0:37.6

Andrew Chen, who's been leading a lot of investments on our consumer team into new media, gaming,

0:42.2

and marketplaces. In this hallway style jam, which took place over an informal meetup in person

0:47.1

recently, we cover writers and writing, readers and reading, including all the forms that may now

0:52.5

take today, business models for creators

0:54.8

and where new delivery mechanisms and tools come in.

0:57.7

I also ask Andrew and Robert to quickly share their stories of how they built their content outlets,

1:02.4

but we begin by going around the table Ron Robbins style to share a quick pulse check on where

1:07.3

publishing is today, how we got here, and where we're going.

1:11.4

Nils Bohr said that science advances one funeral at a time, and I say that publishing advance

1:18.1

is one bankruptcy at a time. I think we've known for some years that you can't really finance

1:23.7

good writing with bad advertising. It seemed inevitable to me that as and when the

1:28.8

technology falls into place, that we're going to see a shift in market power away from

1:34.2

publications towards writers. Now, I've been looking at a thousand pieces of writing a day.

1:40.5

That sums to somewhere between three and five million pieces of writing. So one thing

...

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