Welcome to the CLS experience. I'm your host, Craig Siegel. I'm a Wall Street Journal and USA Today best-selling author of The Reinvention Formula.

I'm a global, transformational speaker, facilitator, coach, mentor, advisor, investor, eight-time marathoner, and a soul having a human experience.

But most importantly, if you're listening to this podcast, you should know that my mission

is to hit you with a nugget or a download that changes the way you think and charts you

on the course for a huge breakthrough in your life, both professionally and personally.

You'll hear from some of the most dynamic and accomplished guests on the planet

and some cute little solo mini episodes as well.

I will challenge the guests for your benefit.

Let's go deep.

You want to work in your highest value.

Early on, someone taught me that if someone else could do it better, faster or cheaper, they

should do it.

And then I remember one night we were all like, it was New Year's Eve a couple years

ago and we got down to if someone else could do it, they should do it.

And you really look at it and go, what is your biggest gift to the world? Like,

what's your biggest talent? Ideally, you do everything so that you're spending the majority

of your time there. Not in the other things. It's not even diluting. It's like, do what you're

very best at. That's where you should be spending your time. On today's episode of the CLS experience of a very powerful treat, she's a triple board

certified nutrition expert, fitness hall of famer, with over 40 years of experience and a four-time

New York Times best-selling author whose books have transformed millions of lives, big facts.

She's the visionary founder of two multi-million

dollar businesses, her personal brand and the Mindshare Collaborative, the most influential

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