Willa Bennett: Behind the Scenes at Cosmopolitan
The Squeeze
Taylor Lautner
4.6 • 1.5K Ratings
🗓️ 13 February 2026
⏱️ 52 minutes
🧾️ Download transcript
Summary
In this week’s episode, Tay sits down with Willa Bennett, Editor-in-Chief of Cosmopolitan and Seventeen! Willa shares the path that led her to become one of the youngest editors-in-chief in the industry, how she chose this career, and the risks she took that ultimately shaped her success. She opens up about the idea of imposter syndrome and gets real about the loneliness that can come with leadership. Willa reflects on what has prepared her most for her role today, how she navigates burnout, and why she’s been in therapy since she was just seven years old. She shares what starting therapy so young taught her, the tools she leans on now to protect her mental health, and the personal and professional goals she’s still chasing. Plus, they talk about the Lautners being on the cover of Cosmo, and Willa walks us through the entire creative process — from envisioning a cover in her head to bringing it to life — including behind-the-scenes details from their shoot day and what made this cover so special!
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:04.1 | This is my first time ever doing something like this at all. |
| 0:07.5 | He knew I loved you guys and he immediately was like, it's them. |
| 0:09.9 | And I was like done. |
| 0:10.9 | There was like literally no other discussion. |
| 0:14.0 | I actually don't know how I'm going to ever do anything like this again because I don't think anything could top it. |
| 0:19.9 | Because you're the youngest editor-in-chief in Cosmo history. It's been really amazing. I read Cosmo for so long growing up that I feel very close to the audience. And I feel like I'm making the magazine I want to read, which is really cool. I've been in therapy since I was seven. So I'm like, I'm like very therapists. I think young people today, like I really do hear about how anxious they are and everything I read about the loneliest epidemic. And I really feel for them. And I think the best thing you can do is like find a therapist and it doesn't have to be a perfect one, but just like someone to talk to. And I love like how you guys. It just feels very you and very sacred. and how do we take this like sacred thing you guys have built and let the readers in without also giving them too much? |
| 0:58.0 | Like... guys, it just feels very you and very sacred and how do we take this like sacred thing you guys have built and let the readers in without also giving them too much? Like, no, that's literally so true. Taylor and I had the most fun day playing dress up. I don't often feel like I am second because Taylor literally will be like, babe, you're a celebrity. I'm like, honey, you are the celebrity. I am not, but thank you. I love you. But that's how he makes me feel. With this, I really just felt so loved and heard and seen throughout the whole shoot, throughout the whole interview. Taylor and I were reading it. We were like, oh my gosh, like, this is amazing. In love with it all. And how you were like, no, they're going to be equal parts to and Taylor in this. It's just like super important. |
| 2:02.1 | Hello, you cute little lemon drops. Welcome back to a very special bonus episode of The Squeeze. I'm so excited about this one because this combo goes hand in hand with Taylor and I's Cosmo interview that we did. In case you guys missed it, we have been posting it all of our social media and we'll continue to post it because I am just literally obsessed with |
| 2:08.2 | everything about this shoot. But this is our first ever cover story. It's my first time ever in |
| 2:14.1 | print, which is so exciting. This edition is now on stands and available. |
| 2:19.3 | I'm so excited to go to my nearest newsstand and grab one because I'm going to buy all of them. |
| 2:25.8 | It's truly so exciting. But this episode, we have Willa Bennett on, and she's the editor-in-chief |
| 2:32.0 | of Cosmopolitan and 17. |
| 2:34.9 | Willa is a media executive editor and cultural commentator best known for redefining legacy |
| 2:40.8 | magazines for a new generation. She actually began her career at 17, where she helped launch |
| 2:47.2 | its first ever queer vertical before moving into digital audience and social strategy |
| 2:51.8 | roles at bustle and GQ, becoming the first woman to lead GQ's social media strategy. |
| 2:58.6 | She later served as editor-in-chief at high snobiety, earning industry recognition for blending |
| 3:03.8 | culture, fashion, and digital commerce, and in 2024, was appointed editor-in-chief |
| 3:09.6 | of Cosmopolitan and 17. What is so cool about Willa Story is that she is actually the youngest |
| 3:15.3 | editor-in-chief in Cosmopolitan history. She's known for her sharp editorial point-of-view, |
... |
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