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The Jasmine Star Show

Why Your Reputation Is Your Most Valuable Business Asset

The Jasmine Star Show

Jasmine Star

Start A Business, Social Media Strategy, Instagram Growth, Marketing, Photography, Jasmine Star, Business Strategy, Photographer, Business, Online Marketing, Social Curator, Entrepreneurship, Business Tips, Social Media

4.92.8K Ratings

🗓️ 14 April 2026

⏱️ 129 minutes

🧾️ Download transcript

Summary

Have you ever met someone who explains complex ideas so clearly that it feels like a lightbulb turns on in your brain? That’s how I feel about my friend Rory Vaden. And I’m not just saying that because we’re friends—I’ve actually paid him to consult on my brand messaging. So when it came time to host my mastermind for seven-figure founders scaling to eight figures, Rory was the first person I invited to speak. In this episode, I’m sharing the powerful conversation he led about personal brandi...

Transcript

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0:00.0

Have you ever had an industry peer who consistently blows your mind? Oh, there's like a person

0:04.7

that always will, oh, you trust them, they're going to hit the ball of the park. When it comes to

0:08.4

building a brand, Rory Vaden is that friend and that peer of mine. I've never met somebody who can

0:13.4

speak so clearly, so effectively, and teach the how of building a brand so well. And I'm not being

0:19.9

just a nice friend. I'm not here to pump him up.

0:22.0

I've actually paid to spend time with him to consult my brand messaging, my speaking messaging,

0:27.5

and how that relates to my brand, as well as building frameworks for my brand. I am so

0:32.6

thankful to have Rory in my life, which is why I am thankful to have had him fly from Nashville to Newport Beach

0:39.1

to have him speak at my mastermind. Okay, so here's a little bit of context. My mastermind is for

0:43.1

seven-figure founders who are scaling to eight figures, and we focus on branding and marketing.

0:48.4

Rory broke down the essence of what's needed for brand development, and he also broke down

0:53.3

focusing on the most important

0:55.1

things to build your brand.

0:56.1

I couldn't imagine a better guest speaker to join us for a session, and I couldn't be happier

1:01.4

that he allowed me to share his incredible conversation on this show.

1:05.8

So before we get into it, I want to note that at the end, Rory and I hosted a Q&A session

1:10.7

that really expanded the room.

1:12.5

And I hope that it expands for you too. So let's dive into that right about now.

1:17.0

Hello, ladies. I don't know that AJ realized that I was going to be in a room full of

1:22.9

brilliant, beautiful ladies by myself. But so great to be with you. I'm pretty sure we saw each

1:29.4

other at the gym this morning. Were you in the gym? Yeah. So I'm so excited. And, you know,

1:37.0

I have to tell you, I love being around all women. I was raised by a single mom, and my mom sold

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