Why Your Emotions Don't Have to Control You with Ethan Kross
Guy Kawasaki's Remarkable People
Guy Kawasaki
4.6 • 667 Ratings
🗓️ 25 June 2025
⏱️ 51 minutes
🧾️ Download transcript
Summary
What if the ancient practice of drilling holes in skulls was actually an early attempt at emotion regulation? In this fascinating episode, Guy Kawasaki sits down with psychologist and neuroscientist Ethan Kross to explore how we can master our inner voice and harness our emotions as powerful tools.
Ethan directs the Emotion and Self-Control Laboratory at the University of Michigan and is the author of two groundbreaking books: Chatter and his latest work Shift. He reveals why all emotions—even the uncomfortable ones—serve as essential tools for navigating life's challenges.
Discover the three categories of "shifters" that can help you regulate emotions: sensory tools (like music and touch), attention deployment strategies, and perspective-shifting techniques. Learn about distance self-talk, strategic attention deployment, and why your emotional advisory board might be your secret weapon.
From ancient trepanation to modern neuroscience, from family dynamics to Silicon Valley culture, this conversation unpacks the science behind emotional regulation and provides practical tools you can use immediately.
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Guy Kawasaki is on a mission to make you remarkable. His Remarkable People podcast features interviews with remarkable people such as Jane Goodall, Marc Benioff, Woz, Kristi Yamaguchi, and Bob Cialdini. Every episode will make you more remarkable.
With his decades of experience in Silicon Valley as a Venture Capitalist and advisor to the top entrepreneurs in the world, Guy’s questions come from a place of curiosity and passion for technology, start-ups, entrepreneurship, and marketing. If you love society and culture, documentaries, and business podcasts, take a second to follow Remarkable People.
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Transcript
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| 0:00.0 | Cutting costs isn't the strategy. It's a survival tactic. But you're not here to survive. You're here to thrive. That's why there's Brex. |
| 0:11.4 | Brex is a finance platform for companies looking to drive growth. It's a corporate card, banking, expense, and travel platform, all powered by AI, all built to help |
| 0:24.1 | your business excel. More one way for startups, more control for scaleups, less busy work for |
| 0:30.9 | everyone. Brex helps you build boldly. Go to brex.com slash grow and get a platform that helps you turn finance into a strategic |
| 0:40.4 | edge. Here on remarkable people, we know that complexity can be the enemy of efficiency. That's the |
| 0:49.2 | philosophy behind Freshworks. While Legacy software stacks can slow teams down, Freshworks builds intuitive |
| 0:57.1 | tools that can help your team do their best work without the clutter. And when it comes to |
| 1:03.2 | AI, it's not about replacing humans. It's about amplifying what makes us remarkable. If you want |
| 1:09.9 | server software that delivers real results, |
| 1:12.9 | check out fresh servers for IT and fresh desk for customer support. |
| 1:18.5 | Learn more at freshworks.com. |
| 1:21.2 | I find it remarkable that on a daily basis, all of us are frequently challenged with having to manage our emotions in some |
| 1:30.7 | fashion, whether it be to turn up the volume on our happiness a little bit or turn the amplitude |
| 1:35.3 | down on our anxiety or spend a little bit less time ruminating about something, these are frequent |
| 1:40.0 | experiences that characterize a human species. We know about tools, science-based tools that exist, |
| 1:48.2 | that can help people. And we do not share these tools in a systematic way with folks |
| 1:53.5 | in the same way that we share physical exercise tools with folks. I had my first gym class in |
| 1:59.3 | first grade. I knew how to do a push-up and a |
| 2:02.2 | jumping jack in first grade. Why don't people know about how to shift? Why don't our kids know about |
| 2:07.9 | the Batman effect or how to strategically deploy their attention? I think it's a huge problem. |
| 2:17.3 | Hello everybody. It's Guy Kawasaki. |
| 2:19.9 | This is the Remarkable People podcast. |
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