Why You Need to Start Storytelling Today
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 12 March 2019
⏱️ 12 minutes
🧾️ Download transcript
Summary
There’s so much opportunity available today but what most people don’t realize is, this all goes away.
Eventually, Facebook and Instagram advertising will become like the Yellow Pages or billboards — that’s why I’m trying to get so many of you to “squeeze” while this opportunity is still available to you.
In this podcast, I talk about some tactics and strategies you can use to storytelling around your brand
0:30 - The internet is the single most underrated thing in society
1:30 - How to scale your local business through a TV show
5:30 - Should you focus on your personal brand, business brand, or both?
10:40 - Take advantage of social media while you can
Listen and let me know what you thought, tweet @GaryVee.
Transcript
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| 0:00.0 | In today's episode Gary talks about some tactics on documentary or day as a business owner, |
| 0:06.0 | leveraging influencer marketing to promote your brand and more. |
| 0:09.3 | Tweet GaryVee at GaryVee eE on Twitter and let them know what part of this he found |
| 0:13.4 | the most interesting. |
| 0:20.6 | To get us started Gary shows how he's been consistent on his thoughts on influencer |
| 0:24.4 | marketing since 2010 and reflects on it again today in 2019. |
| 0:30.0 | The internet is the single most underrated thing in society. |
| 0:36.6 | There are going to be so many people here making $80,000 a year talking about gardening |
| 0:40.5 | and $65,000 a year talking about skateboarding and $247,000 a year. |
| 0:45.5 | They don't realize how much low hanging fruit is coming. |
| 0:47.7 | The fact that if you start a blog tomorrow about gardening, yeah, whole foods to give you |
| 0:53.4 | $50,000 a year to sponsor you, they don't realize how much money is coming down as the |
| 0:59.0 | decision makers are changing. |
| 1:00.7 | And now all the influencers out there, they realized how much it came down. |
| 1:04.7 | So that blog became Instagram accounts and social media and influencer marketing. |
| 1:10.6 | And so just like I said in 2010, here I sit in 2019 and I'm going to say it again, it's |
| 1:17.6 | still underrated. |
| 1:19.1 | It's still just started. |
| 1:20.8 | There is still that much opportunity. |
| 1:23.2 | This is not about who got a bunch of followers first. |
| 1:26.0 | This is who gets a bunch of followers and does it best. |
| 1:32.1 | Have you ever wondered how a local business could create interesting stories around work |
... |
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