Get ready for your daily dose of marketing strategies and tactics from

entrepreneurs with the guile and experience to help you find success in any

marketing capacity. You're listening to marketing school

with your instructors Neil Patel and Eric Sue.

All right guys before we start we got a special message from our sponsor.

If you want to rank higher on Google, you got to look at your page speed time.

The faster your website loads, the better off you are. With

Google's core vital update, that makes it super, super important to optimize your

site for low time. And one easy way to do it is use the host that Eric and I use dream

host so just go to dream host or Google it find it check it out and it's a

great way to improve your load time.

Welcome to another episode of marketing school.

I'm Errik Sue, and I'm Neil Patel.

And today we're going to talk about why we don't watch the news, so I'll kick it off.

The way the news, the media is set up is just another business. They're designed to

get clicks. They're designed to get people to fall in and basically watch

their content or click on their titles to get more advertising dollars.

The more views that they have, it's a very viewership driven kind of business.

So it's designed to manipulate people and well as marketers we and also entrepreneurs as well we

understand how that business works that way that's why we don't fall into the

trap so what I do instead is I just follow very specific people whether it's entrepreneurs VCs or you

know investors on Twitter and I make these different lists and the most important

...