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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

WHY WE ALL NEED THIS SKILL BEFORE IT IS TOO LATE

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 12 June 2024

⏱️ 35 minutes

🧾️ Download transcript

Summary

Check out https://www.brevitypitch.com/Β  Β  - HOW AI SOLVES THE SALES PRACTICE PROBLEM

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

FAQ:

  • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
  • OFFICE HOURS EVERYΒ  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
  • UNLIMITED 1-ON-1'SΒ  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
  • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
  • ALL CONTENT IS VIDEO BASED AND SELF PACED
  • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
  • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

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Email me additional questions: briangburns@me.com

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β€” SAMPLE EMAIL TO EXPENSE THE COURSE

MGR,

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I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

Β 

They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and

would like your help in expensing the course.

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It would pay for itself if I closed only one new deal of $X value.

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Please let me know by Friday if I can move forward with this 1 year course.

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Thanks,

ME

Here are some student interviews from the courses:

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β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

Audible 30 day Free Trial:

http://www.audibletrial.com/BrutalTruth

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, before we get into the interview, I want to make sure you're aware of our other

0:04.7

podcast, the Sales Questions, Brutally Honest Answers Show, which is a very quick,

0:11.7

under five minutes in most cases, sometimes just a few minutes, where I answer

0:16.0

your questions.

0:17.1

You can just send me any question to my LinkedIn profile, Brian G Burns, and I'll put it in the cue to answer

0:26.2

Also at the sales leadership show if you're looking to get into sales leadership or you want to hear from the world's best sales leaders

0:34.1

that's where I interview them check it out the sales leadership show also at

0:39.0

B2B revenue.com you can learn all about all the courses. Links are in the show notes below as well as our

0:46.3

link to our partners over at brevity pitch.com the fastest easiest way to become great at sales and practice before it's showtime.

0:56.0

Here we go.

1:00.0

In sales at certain times doesn't it make sense to be a little paranoid?

1:07.6

I think it does I think it gets frowned upon because it comes off potentially as being

1:15.4

negative or you're being pessimistic but the reality is if you're in sales and

1:21.6

you're trying to make money, I think it can be advantageous to be a little paranoid sometimes about your deals and opportunities. It's not being negative. It's really trying to make sure you keep money in your pocket get more money in your pocket and but if you have an outgoing personality you're typically confident you you want to have that positive energy it seems counterintuitive to individual people and I think also the leadership could see it as negative or pessimistic but I think ultimately if you want to get where

1:53.2

you're trying to go and you're trying to close these bigger deals,

1:55.6

you have to have a little bit of a portion of you

1:57.6

that is paranoid and digging deeper into these deals

2:01.0

to make sure you're not missing anything.

2:02.8

Yeah, and I'm not talking about when you're in front of the client.

2:06.4

I'm talking about, yeah, when you're back at the office,

2:10.2

when you're not talking to a client wondering what could go wrong. What typically goes wrong?

2:19.2

Is this too good to be true? Am I believing something that I want to believe or am I believing what's really happening?

...

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