All right, let's just say it. Everyone thinks that their book is going to change their life,

the deal, the stage, the credibility, the I am the best-selling author moment. But what if I told

you, the book was never the thing. What if I told you that the real game, the one that nobody

talks about is that everything happens after you hit

published. Today's conversation is not about reading more. It's not about writing a better book.

It's about the influence. It's about the attention. And it's about why most people are playing

the game completely wrong. If you've ever thought, once I finish this, everything's

going to change. Stay with us because today we're going to flip the narrative on its head.

Welcome the thinker of all books, the book thinker himself, Nick Hutchison. Welcome to the

creative entrepreneur podcast, Dom. I know you are, I don't want to say fan-girling, fan-boying. I don't know the right word to say. Fan-boying? Put it this way. I started picking up books after I was looking at Nick's shelf. I'm like, I'm watching his videos. I'm saying, what is this guy reading? And that's what I did. Jolie, I am fan boy.

Nick, welcome to the show.

Great intro.

I can't believe you did all that.

Is this true?

I am so happy to be here.

And hopefully I can live up to the expectations that the two of you have set for this audience today.

Dom, I had the most amazing experience just hijacking Nick's attention at a Jim Quick

event back in December.

And he was just oozing information.

And I immediately thought we need to know him more.

And I had to introduce him to Dom.

And I knew he knew everything

...