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Entrepreneurs on Fire

Why Non-Food Franchises are the Perfect Portfolio Building Strategy with Jon Ostenson

Entrepreneurs on Fire

John Lee Dumas

Business, Careers, Entrepreneurship

4.84.1K Ratings

🗓️ 26 July 2023

⏱️ 26 minutes

🧾️ Download transcript

Summary

Jon Ostenson is a top 1% Franchise Broker, Consultant, Investor, and Author of the book 'Non-Food Franchising'. He draws on his experience as a former Inc. 500 Franchise President and Multi-Brand Franchisee in serving his clients. He is a frequent contributor on Franchising for Forbes, Inc., Bloomberg and The Franchise Journal.

Top 3 Value Bombs

1. One overlooked aspect of success is focusing on stewardship and family legacy.

2. When advising early-stage entrepreneurs, he believes there are three key aspects to consider: mindset, talent, and investment criteria.

3. People are crucial to any business, whether the individuals you hire or the franchisor you partner with.

You know where you want to be… We'll help you get there. Receive free copy of Jon's new book – NON-Food Franchising, and book a call - FranBridge Consulting Website

Sponsor

HubSpot: HubSpot's AI- powered tools are changing the way you create content and communicate with your customers! Find out more about how to use AI to grow your business at HubSpot.com/artificial-intelligence!

Transcript

Click on a timestamp to play from that location

0:00.0

Boom! Shake the room, Fire Nation! JLD here and welcome to Entrepreneurs on Fire brought to you by the HubSpot Podcast Network, the audio destination for business professionals with great shows like Creator Science.

0:15.0

Today we'll be breaking down why non-food franchises are the perfect portfolio building strategy to drop these value bombs. I brought John Austin-Sin into EO Fire Studios.

0:25.0

John is a top 1% franchise broker consultant investor and author of the book, Non-food Franchising.

0:32.0

He draws on his experience as a former Inc. 500 franchise president in multi-brand franchisee and serving his clients.

0:40.0

He is a frequent contributor on franchising for Forbes Inc. Bloomberg and the franchise journal.

0:45.0

Today we'll be talking about what's going on in the non-food franchising world. We will be talking about, we'll be talking with a successful franchisee and what's going on there.

0:56.0

Have some great conversations, some great questions and a big thank you for sponsoring today's episode goes to John and ours sponsors.

1:03.0

Artificial intelligence has made a splash in the headlines and for good reason. The digital landscape is changing quickly.

1:10.0

An AI is a huge part of that. If you're feeling behind the curve, don't worry HubSpot has got your back. HubSpot's AI power tools, including their content assistant and chat spot, are a perfect place to start learning the power of AI. Here's how they work.

1:25.0

HubSpot's content assistant helps you brainstorm, create and share content in no time and you can do it all right inside. They're super easy to use CRM platform.

1:33.0

And with chat spot, HubSpot's conversational bot and CRM whiz, you can not only quickly pull up reports for data and metrics, but also learn how to automate manual tasks inside HubSpot for better engagement with customers and more closed deals.

1:46.0

Bottom line, these tools run on open AI's GPT model and both are designed to help you get more done all while growing a better business faster.

1:56.0

Find out more about how to use AI to grow your business at HubSpot.com slash artificial dash intelligence.

2:04.0

John, say what's up to fire nation today and share something that you believe about becoming successful that most people disagree with fire nation.

2:14.0

It is great to be back with you JLD. Congratulations on the recent announcement, the addition to the family. Very exciting.

2:21.0

So something that people oftentimes overlook about being successful. I was I'm a part of a mastermind and we're recently out in Oklahoma City at the headquarters of Hobby Lobby.

2:32.0

We spent a full day with David Green, the CEO. This guy has built an $8 billion business, a thousand store locations.

2:38.0

And you know, the two topics that we covered that day were stewardship and family legacy. Now that's not what most people would think a successful person would be focused on, but that's where he's focused.

2:48.0

He is a humble man and his impact of the lives of so many and will continue to you through the future generations that he set up with vision and mission and values.

3:00.0

And so really that just gave me this great vision of what I can do with my family and really that's my north star. I miss it every day by strive toward really living out, you know, stewardship and being faithful with the resources that we have.

3:14.0

And to me, that's what true lasting success looks like.

3:17.0

Well, John, you have been rocking it for quite some time. And as many people within fire nation know you are an annual sponsor of entrepreneurs on fire.

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