Why Generosity is a Strategic Advantage in Times of Crisis with Vinh Giang

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 23 March 2020

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

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Summary

Grant Baldwin and Vinh Giang hosted a Facebook Live to talk about how speakers and magicians can adapt to delivering virtual experiences in unprecedented times.

During the live stream, in addition to a live magic trick, Grant and Vinh discuss:

How a state-mandated shutdown impacts live performers
Identifying audience categories and how to serve them
Assuming a position of generosity as a strategic investment
Putting relationships first
Accepting the new normal of virtual events
The opportunity to redefine webinar experiences and improve the quality
How do you have conversations with event planners to explore virtual options
Your audience still has the same needs now that they had before a crisis
How to help clients deliver value to their audiences through virtual
Role-playing a client call with someone interested in learning about virtual event options
Production value is under-estimated for virtual presenters
The indispensable value of being so good they can’t ignore you
How to stand out from the crowd
Hidden innovations to uncover in the midst of trials
Fostering audience engagement through interactive technology
The only 2 things you can control
And more

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Transcript

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0:00.0	Hey, friend, are you looking for ways to book more paid speaking gigs?
0:03.7	Well, of course you are.
0:04.4	Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.
0:27.2	This training is free.
0:28.1	It's live and we offered a few times a week so you can find a time that works best for you.
0:32.5	All you got to do is head over to thespeakerlab.com slash get booked.
0:36.3	That's all one word.
0:37.2	Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked
0:39.3	and register right now. We look forward to seeing you on the live training.
0:51.9	Hey, what's up, friends? Graham Baldwin here. Welcome back to the Speakerland podcast.
0:54.9	Hope you're doing well.
0:55.7	If you're hanging in there, it's a unique time in life.
0:58.7	We're doing another one of these one-off episodes.
1:01.7	We're doing kind of, I guess, a series of these where we're talking with different speakers and people in the speaking industry just to hear how they are dealing with the current speaking climate, the dramatic changes that have happened in the world in the past couple weeks with the coronavirus COVID-19. We're going to get on the same page. What are we calling it? We call it coronavirus. We're calling it COVID-19. Let's call it one thing or the other. That's a side note. So today we're going to be talking with my friend Vin Zhang. Ben has been on the podcast before. Very successful speaker and entrepreneur and magician.
1:28.8	In fact, he opens this with a trick.
1:30.8	You're going to need to actually watch the video.
1:32.9	We are doing these videos on Facebook Live and YouTube Live on a daily basis.
1:37.4	So you're going to want to make sure that you go back into our Facebook group or on our Facebook page and check out the video here.
1:43.4	Because the other thing that Ben talks a lot about is how he's making this transition to
1:46.9	doing more virtual events. So he kind of gives a walkthrough of his actual home studio.
1:51.9	He set up a whole studio in his garage. And this is obviously on the, once you see it,
1:55.9	you understand it's on the side of high, high, high production value. And he has a great point behind it.
	...

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