Why Creativity Isn't As Effective Remotely
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 • 1.4K Ratings
🗓️ 25 February 2023
⏱️ 7 minutes
🔗️ Recording | iTunes | RSS
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| 0:00.0 | Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. |
| 0:11.5 | Let's start leveling up your marketing knowledge with your |
| 0:14.2 | instructors Neil Patel and Eric Sue. |
| 0:18.9 | Today we're going to talk about why creativity isn't as effective remotely. |
| 0:24.8 | So let me give you some context on this one because Neil and I have been talking about this behind the |
| 0:28.0 | scenes, but I read something yesterday where Disney, so Bob Eiger, Disney, |
| 0:33.3 | is actually having people come back four days a week |
| 0:36.2 | to the office. |
| 0:37.3 | And he's basically saying, look, man, |
| 0:38.6 | like we're a creative company, |
| 0:40.0 | and this is just how we do things. |
| 0:41.4 | Like it's impossible to kind of have creativity, |
| 0:44.0 | just kind of, you know, in creativity, |
| 0:45.8 | it's hard to do remotely at the end of the day. |
| 0:47.4 | And I think Neil and I've certainly seen that struggle |
| 0:50.1 | in the last couple of years or so. |
| 0:51.6 | So we're gonna give our thoughts on this one |
| 0:53.4 | and Neil, you can go first. |
| 0:55.8 | Yeah, I found that it is harder |
| 0:59.3 | to get stuff done in a remote environment |
| 1:01.7 | versus everyone being together. We've seen it firsthand. You know, it's also, I don't know if you need everyone back four days a week. It depends on the business year. Disney is fully about creating stories, |
| 1:14.1 | and I can see how if everyone is together |
... |
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