Why Community Will Be Everything #1938

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Marketing, Business

4.6 • 1.4K Ratings

🗓️ 7 December 2021

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1938, Neil and Eric talk about why the community will be everything. The startup landscape has changed considerably since the early days of silicon valley. With coding becoming more efficient and the incidence of startups being copied becoming ever more common, it’s your community that will ultimately set you apart and create priceless brand loyalty. Tune in to learn more about how to build a community that your customers will resonate with and how to stand out in a competitive field! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Why Community Will Be Everything. [00:25] What our recent live event in Miami has taught us about community. [01:06] How startups have changed since the early days of Silicon Valley. [01:45] How a community sets you apart when other startups copy you. [02:21] A breakdown of David Spink’s SPACES Model. [04:39] Why being responsive and supportive is integral to building a community. [05:25] That’s it for today! [05:35] Go to https://marketingschool.io/live to apply for our next event! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Loyed Lobo on LinkedIn Greg Isenberg The Business of Belonging Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.4	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:17.8	All right guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	The faster your website loads, the better off you are.
0:31.4	With Google's Corvital update, that makes it super, super important to optimize your
0:35.5	site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use DreamHouse.
0:42.2	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to
0:47.1	improve your low time.
0:51.1	They we are going to talk about why community will be everything.
0:55.3	So to start things off, we just had two community people speak at our Miami event.
1:00.7	One was Lloyd Lobo, he built his entire executive team through his community.
1:04.5	Number two, Greg Eisenberg, he helps companies, big companies with community, and his entire
1:10.6	investment thesis is based on investing in community based products, right?
1:14.6	So I believe in 2010, people were making fun of social media saying social media is not
1:19.9	really a job.
1:20.9	Sure, there's a lot of community manager jobs right now, but I think the role of community
1:23.7	manager is going to shift quite a bit moving forward.
1:26.1	I do believe it's going to be the future and it's going to just explode.
	...

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