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Marketing School - Digital Marketing and Online Marketing Tips

Why Bosses Should Set High Expectations #1942

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 11 December 2021

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #1942, Neil and Eric talk about why bosses should set high expectations. In order for your company to grow and foster a thriving business culture, you need to have an exceptional team. We discuss the knock-on effect of setting high expectations and how it can motivate your team to be their very best! To learn more about this consequential topic, tune in today! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Why Bosses Should Set High Expectations. [00:30] Why Neil sets high standards while also compensating employees accordingly. [00:52] How high expectations and setting high achievers up to be player-coaches can help your business grow. [01:14] Why Eric likes to think of a business as a high-performance sports team. [02:02] How high expectations lead to a company-wide culture of high performance. [02:37] High performers will bring other high performers and raise the level of your company. [03:01] Why alignment amongst team members is critical to success. [04:05] That’s it for today! [04:22] Go to https://marketingschool.io/live to apply for our next event!   Links Mentioned in Today’s Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu     Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.4

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:17.8

All right guys, before we start, we got a special message from our sponsor.

0:24.1

If you want to rank higher on Google, you got to look at your paid speed time.

0:28.6

The faster your website loads, the better off you are.

0:31.4

With Google's Corvital update, that makes it super, super important to optimize your

0:35.5

site for low time.

0:37.7

And one easy way to do it is use the host that Eric and I use, Dreamhost.

0:42.2

So just go to Dreamhost or Google it, find it, check it out, and it's a great way to improve

0:47.7

your low time.

0:48.7

Today, we are going to talk about why bosses should set high expectations.

0:54.3

So Neil, what kind of expectations do you set on your direct reports?

0:58.0

Yeah, I expect the world.

0:59.8

I'll also compensate really well, but I expect the world, not just for the business, but

1:04.8

I like setting good expectations for everyone.

1:07.6

If you expect a lot and people can perform, they should deserve to do really well or get

1:13.4

compensated well.

1:14.4

But it's more so.

1:15.4

So it's the right expectation for the whole company.

1:18.2

It weeds out people who don't want to work hard, who are going to be lazy.

...

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