This is an ABC podcast.

Hey, this week's episode is one from our archives from back in 2021.

There's a certain corner of the internet that's always intrigued me, not because I'm a fan.

In fact, it's the opposite. I find it incredibly annoying. But I'm

intrigued by this subculture because many people seem to love it and get a lot out of it.

I'll get messages from people that'll say how my videos really help them sleep or relax or

they'll even play them in the background when they're studying a lot of people would say it

helps them unwind after a stressful day or week and i find it hilarious because i feel like it's

probably one of the only types of content that it's actually a compliment when people tell you

that they fall asleep to your videos.

So what is this content, this corner of the internet we're talking about? Hello.

It's called ASMR.

And welcome.

And these whispery, clicky, crinkly videos are massive on YouTube, racking up millions of

views.

The idea is these sounds elicit a certain tingly, calming sensation and people who can experience

ASMR.

Quiet.

So the feeling itself is often described as a tingling which starts in the crown of the head and can spread throughout the rest of the body.

It's kind of something that comes in waves and it's quite warm and very, very relaxing and quite euphoric.

I don't know, just feeling like I'm in like almost like a dreamier state and like having this

just good vibes.

...