Where Is Consumer Attention Going Right Now? | Marketing For The Now Episode #14
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 1 November 2020
⏱️ 123 minutes
🧾️ Download transcript
Summary
Today’s episode is VaynerX Presents: Marketing for the Now, a content series offering the moment perspectives and practical ideas to help guide marketers on how to modernize their marketing approach as we define this “new normal.” In this episode, the below 12 speakers joined me for 10 minutes, rapid-fire 1:1 conversations answering the question - “Where is consumer attention going right now?” Enjoy! Let me know what you thought.
- Kevin O’Leary, Star of ABC’s Shark Tank
- Jim Stengel Company, CEO, Host, The CMO Podcast, Jim Stengel
- Charlamagne tha God
- LinkedIn, VP Head of North America, Marketing Solutions, Jia Hyun
- Kavita Gupta, Stanford University Lecturer, Co-founder Fintech.TV and Delta Growth Fund
- Mastercard, Chief Communications and Marketing Officer, Raja Rajamannar
- Sonic Drive-In, SVP and CMO, Lori Abou Habib
- Champs Sports/Eastbay, VP Marketing North America, Jason Brown
- OAAA, President and CEO, Anna Bager
- Mondelez, Global VP, Consumer Experience, Jon Halvorson
- iHeartRadio, CEO and Chairman, Bob Pittman
- SAP, Global CMO, Alicia Tillman
Tweet Me! @garyvee
Text Me! 212-931-5731
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Transcript
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| 0:00.0 | This is the Gary V. Audio Experience. |
| 0:05.0 | Hi, everyone. Welcome back to Marketing for the Now 2.0. |
| 0:10.0 | Gary, it sounds like you were ready before. |
| 0:12.0 | Are you ready now to just dive right in? |
| 0:14.0 | I like how that video ended because like literally when you asked me there and that was the video part, |
| 0:19.0 | I literally sat here while taking care of a client issue on Andrea and said, |
| 0:24.0 | I'm always ready. And the lineup, Kudos to you and the team. |
| 0:29.0 | Today is a remarkable day. Hello, everybody. I know we're streaming these on all my channels. |
| 0:34.0 | So let me say what's up to the VaynerNation. Very, very fast pace the way I like it off of something very specific. |
| 0:40.0 | You can see this up here right now. The question of the day. |
| 0:44.0 | Andrea, I don't know if there's anything else you want to do. |
| 0:46.0 | Get the intro is going, but I know this is going to be massively rapid-fired and I'm very excited about it. |
| 0:50.0 | Yeah, you got that right. The only thing is we love for everybody to chime on in with any kinds of questions. |
| 0:55.0 | So hashtag marketing for the now. And we're going to just dump right in. |
| 0:59.0 | First up, we've got none other than Kevin O'Leary. |
| 1:02.0 | He's not only the star of ABC's Shark Tank. He's an active photographer, a watch collector, guitarist, and author of three number one best selling books. Welcome, Kevin. |
| 1:14.0 | Great to be here. Thank you so much. |
| 1:18.0 | Kevin, it's a real, real, real pleasure to have you here. First of all, how have you done through this pandemic? |
| 1:24.0 | Both on a personal level and maybe a macro kind of like a business level. |
| 1:28.0 | Because this pandemic has created a lot of winners and a lot of losers. |
| 1:32.0 | It's been very all over the place. You have a vast portfolio. |
| 1:36.0 | How are you? And then, Kamai, how is your business world? |
... |
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