When Should You Hire Offshore Marketing Talent?
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 • 1.4K Ratings
🗓️ 22 March 2023
⏱️ 5 minutes
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| 0:00.0 | Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. |
| 0:11.5 | Let's start leveling up your marketing knowledge with |
| 0:14.0 | your instructors Neil Patel and Eric Sue. |
| 0:18.8 | All right, so we are going to talk about when you should actually hire offshore marketing talent. |
| 0:25.8 | So this is a big thing because, you know, people that we know, agencies that we know, |
| 0:29.5 | a lot of them are hiring people, American agencies for example. |
| 0:32.7 | They're hiring great talent from Mexico City, |
| 0:34.8 | from Eastern Europe, from all over the world. |
| 0:36.7 | So the question is, when should you even think about doing? |
| 0:39.1 | Because a lot of people are talking about cost cutting |
| 0:41.1 | and things like that. |
| 0:41.8 | So Neil, you have any thoughts to start? |
| 0:44.0 | So the big thing that I look at is for offshoring is if you actually want to end up running things |
| 0:51.0 | 24-7. |
| 0:52.6 | Most people look at offshoring is for cost savings. |
| 0:55.7 | And by all means you can end up doing that. |
| 0:57.4 | If you're just doing it for cost savings, |
| 0:58.8 | you should look for a similar time zone. |
| 1:00.5 | So in the United States, a lot of people |
| 1:02.0 | go to like Argentina for marketing help you know good |
| 1:04.8 | English cheap labor and it's a lot of people that are educated and can do a great job. |
| 1:11.4 | But if you want to grow faster, what I found with marketing is I don't like looking |
... |
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