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Marketing School - Digital Marketing and Online Marketing Tips

When Should You Hire Offshore Marketing Talent?

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 22 March 2023

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #2406, Eric and Neil explore the question, “When should you hire offshore marketing talent?” Whether your goal is to save money or expand your business across the globe, hiring offshore talent could be the solution you have been looking for. Tune in today to hear how to make offshoring work for you!  TIME-STAMPED SHOW NOTES: [00:21] Today’s topic: When should you hire offshore marketing talent? [00:52] How offshoring can help you save money.    [01:11] The benefits of offshoring or ‘global expansion’ for growing your company.  [01:45] The time difference that you should aim for when you are undergoing a global expansion. [02:13] Examples of fields that have great offshore talent.   [02:43] A great offshoring hack!  [03:37] Factors to be aware of when hiring offshore talent.   [04:15] Why you need to create more than a job description when hiring offshore talent. [04:37] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Don’t forget to help us grow by subscribing and liking on YouTube! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:18.8

All right, so we are going to talk about when you should actually hire offshore marketing talent.

0:25.8

So this is a big thing because, you know, people that we know, agencies that we know,

0:29.5

a lot of them are hiring people, American agencies for example.

0:32.7

They're hiring great talent from Mexico City,

0:34.8

from Eastern Europe, from all over the world.

0:36.7

So the question is, when should you even think about doing?

0:39.1

Because a lot of people are talking about cost cutting

0:41.1

and things like that.

0:41.8

So Neil, you have any thoughts to start?

0:44.0

So the big thing that I look at is for offshoring is if you actually want to end up running things

0:51.0

24-7.

0:52.6

Most people look at offshoring is for cost savings.

0:55.7

And by all means you can end up doing that.

0:57.4

If you're just doing it for cost savings,

0:58.8

you should look for a similar time zone.

1:00.5

So in the United States, a lot of people

1:02.0

go to like Argentina for marketing help you know good

1:04.8

English cheap labor and it's a lot of people that are educated and can do a great job.

1:11.4

But if you want to grow faster, what I found with marketing is I don't like looking

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