How to Get Maximum ROI From Conferences

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 21 March 2023

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2405, Eric and Neil talk about how to get maximum ROI from conferences. After recently returning from the Affiliate World Dubai conference, they chose a few of the key learnings from their trip relating to business and marketing ROI to share in this episode. From hosting dinners to time schedule, tune in today to hear about the most effective ways to boost your ROI! TIME-STAMPED SHOW NOTES: [00:21] Today’s topic: how to get maximum ROI from conferences. [00:27] An overview of our recent experience at Affiliate World Dubai. [00:55] Why do we always connect with people we know when we travel to different countries? [01:52] ROI from dinners with attendees versus ROI from dinners with speakers. [02:08] What we have found ROI from conference booths to be like. [02:13] How doing one-on-one or group sessions at an event helps to boost ROI. [03:07] Benefits of in-person meet-ups with regard to ROI. [03:45] The upcoming conference that Neil and Eric are speaking at. [04:11] The app that helped Eric and Neil manage their schedules in Dubai. [04:30] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Affiliate World Dubai Timeshifter Don’t forget to help us grow by subscribing and liking on YouTube! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:18.6	All right so we're going to talk about how you get maximum ROI from conferences maximum business and marketing ROI
0:26.6	So Neil and I we just came back from affiliate world Dubai. It was an amazing conference. We flew there and we both spoke.
0:33.3	So Neil had a talk of the main stage.
0:35.2	I had to talk to the main stage.
0:36.3	And then right after my talk, we actually
0:38.8	went directly to a breakout stage
0:41.2	where we did a live marketing school podcast.
0:43.4	So that was really fun and we want to share a couple stories on how we got
0:47.2	maximal ROI from this conference and how we went about it.
0:49.9	And hopefully this will give you some ideas on what you can do as well.
0:53.7	First thing I'll say is we have friends that live in Dubai and so when we go to any city,
0:59.5	when we go to any country, we look for friends that are already there,
1:02.4	we look to deep in relationship.
1:04.3	There's also a lot of great people that you're going to meet.
1:06.3	I always find that going deep on a relationship, so depth over kind of width is more important to me.
1:11.9	So we met our friend Lloyd for lunch and then I
1:14.4	actually ended up throwing a dinner as well so I will try to meet up with friends
1:17.3	already that I know and Neil will do the same thing and then also I will throw dinners
1:21.1	with people to just to have people connect with each other and you know magic typically will happen from that so for me it's all about relationships at the end of the day
	...

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