What you DIDN'T know about the direct mail industry with Joy Gendusa

Entrepreneurs on Fire

John Lee Dumas

Content, Passive, Entrepreneuronfire, Podcast, Money, Entrepreneurs, Income, Success, Business, On, John, Marketing, Eofire, Entrepreneurship, Online, Dumas, Niche, Fire, Careers, Media, Lee, Internet, Mobile, Interview, Entrepreneur, Seo, Finance, Social

4.8 • 4.1K Ratings

🗓️ 18 March 2017

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

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Summary

Joy is the Founder and CEO of PostcardMania. She grew her business from a small startup into an industry leader with only a phone, a computer and her own marketing savvy — NO capital injections or angel investors. Today, PostcardMania employs 200+ people and generates over $45 million annually.

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Transcript

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0:00.0	Light that spark fire nation JLD here and a welcome episode
0:07.0	1600 in nine of EO fire where I am chatting with today's most successful
0:12.0	entrepreneurs a seven a days a week knock over that domino fire nation
0:17.0	start your chain reaction of awesome with the Freedom Journal dot com.
0:22.0	Now let's chat with today's featured guest Joy Gendusa.
0:26.0	Joy are you prepared to ignite? I am prepared. Yes.
0:32.0	Joy is a founder and CEO of postcard media. She grew her business from a small
0:38.0	startup into an industry leader with only a phone, a computer, and her own
0:42.0	marketing savvy. No capital injections or angel investors required.
0:47.0	Today postcard media employs over 200 people and generates 45 million
0:52.0	dollars a year annually. Joy take a minute. Fill in some gaps from that
0:57.0	and show and give us a little glimpse of your personal life.
1:00.0	My personal life. Well, let me fill in the gaps first just that what we do is
1:05.0	we are lead generation company for small to medium sized businesses.
1:10.0	So that's what postcard media does. And I guess my personal life I've got
1:16.0	two boys. They're 23 and 25. They both work for me right now.
1:21.0	We'll see how long that lasts. I'm married. I have three dogs.
1:27.0	I love to cook. How's that? Wow. That's great for the personal life.
1:31.0	And get more into the entrepreneurial life slash journey in a minute here.
1:35.0	But before we do, let's talk about what you consider your area of expertise.
1:39.0	Break that down for us. We know how to generate leads for small
1:44.0	businesses using primarily direct mail and any other auxiliary services that we offer
	...

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