What You Can Learn From The Tesla Cybertruck | Ep. #1234

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 17 December 2019

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1234, we talk about the lessons you can learn from the Tesla Cybertruck! Recently unveiled by Elon Musk and Tesla, the Cybertruck has been a huge talking point, with its unique design and grand claims, in our conversation we unpack the marketing lessons that are illustrated by the unveiling and preorder process. Tune in to hear all about it! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What You Can Learn from the Tesla Cybertruck. [00:33] What is a Cybertruck? [01:39] The unveiling of the Cyberturck and the question of its windows. [02:40] Tesla's marketing strategy and the competition they set up. [04:12] Perception is everything, choose what you portray carefully! [05:25] The image of the Cybertruck and the impact that something that distinct makes. [06:00] Knowing your audience and pitching to them directly. [07:39] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Tesla Cybertruck James Bond Bladerunner Cybertruck Unveiling Youtube Wesley Snipes Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your load time.
0:50.4	Welcome to another episode of Marketing School, another episode by the way. I'm Eric Sue.
0:56.0	And I'm Neil Patel. And today we are going to talk about what you can learn from the Tesla Cyber Truck.
1:02.0	So first and foremost, Neil, what is the Tesla Cyber Truck. So first and foremost, Neil, what is a Tesla
1:04.3	Cyber Truck? Tesla decided to release a new car and this car instead of being
1:10.7	an SUV or a compact car or a sports car that's super fast like a Ferrari,
1:16.0	they decided to release a truck that would compete with the Ford F-150, the Chevy, I don't even know all the models of trucks. I just know there's a Ford
1:26.8	F-150 Chevy has their own versions of a pickup truck Toyota has a Tacoma and Toyota Tundra. And what Tesla did that was
	...

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