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Marketing School - Digital Marketing and Online Marketing Tips

What the Hollywood Actor Strike Can Teach You About Marketing

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 31 July 2023

⏱️ 7 minutes

🧾️ Download transcript

Summary

Eric and Neil delve into the repercussions of the Hollywood Actor Strike and discover invaluable marketing lessons that can be applied across various industries.

TIME-STAMPED SHOW NOTES:

  • [00:00] - The impact of the Hollywood Strike
  • [02:00] - What can we learn from it from a marketing standpoint
  • [02:45] - What Neil Patel thinks about the Hollywood Strike and how will it affect content creation
  • [04:57] - Why this is a great time for creators to produce content
  • [05:47] - Being afraid of a future dominated by technology is inherent to human nature


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Transcript

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0:13.2

All right, so we're going to talk about what the Hollywood Actor Strike can teach you about marketing. So interesting enough, Neil, where I live in LA, I can see the picketers. So Monday through Friday, the picketers, so there's one on the other side which is Wilshire and then one on Santa Monica which is where I am and they're just

0:16.1

going the entire day and when it was freaking hot last week they're just going

0:19.8

hardcore and and let's not talk about hot you guys don't know what hot is in Los Angeles.

0:24.8

Yeah two shape but okay so I want to give a little high level on the actor strike

0:28.6

and you can add in here too so basically so I train Brazilian Jiu-Jitsu,

0:32.8

and then one of the guys in my class,

0:34.6

or he's actually in a higher class than mine,

0:36.5

but he's an actor, and he's on that show Deadwood,

0:39.4

I think that's what it is, he's like the sheriff.

0:41.2

But point being, yeah, we're just like far apart the streaming

0:44.0

platforms are just making way more money now and we're not getting a piece of it and now

0:48.7

they're talking about using AI to use our likeness and just pay us one time for that and we're just so far apart we need

0:55.7

better treatment or whatever it is exactly and so it's a situation where not only the

1:00.9

actors are striking but the writers are striking too,

1:03.6

because of all the power that's consolidating

1:05.9

with these large corporations.

1:07.6

So anything, is there anything I might have missed there?

1:10.8

No, they're also striking in front of Paramount.

1:12.6

That's on Melrose.

1:13.6

Yeah, I'm sure they're striking.

1:15.2

I don't know why they're striking over here, to be honest.

1:17.4

But point being, I'll start it off first.

...

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