What Should I Track for My New Podcast?
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Pat Flynn
4.9 • 638 Ratings
🗓️ 22 March 2016
⏱️ 13 minutes
🧾️ Download transcript
Summary
Today's question comes from Collin, who has recently started a podcast. What are the activities or statistics he should track? Collin's site is http://20se.co/. I share the four things I think all podcasters should track. The landing page I reference is http://emailthesmartway.com/. Do you have a question about podcasting? Record it at http://www.askpat.com/.
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Transcript
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| 0:00.0 | AskPath. |
| 0:07.0 | www.com |
| 0:09.0 | AskPath. |
| 0:10.0 | Hey, what's up everybody? |
| 0:12.0 | Pat Flind here and welcome to episode 566 of Ask Pat. |
| 0:15.0 | Thank you so much for joining me today. |
| 0:17.0 | Okay, here's today's question from Colin. |
| 0:20.0 | Hey, Pat, my name is Colin Stover, and I am from Pittsburgh, Pennsylvania, and I want to start off by saying that I think your show is, it's all right. |
| 0:29.3 | I'm just kidding. I love your show, of course. Just like everyone else who listens to you, you're fantastic, and you deliver a lot of values to keep that up. |
| 0:35.1 | My question today is about tracking and measurement as a new |
| 0:38.8 | podcaster and blogger. I just started my podcast and blog called the 20-something entrepreneur, |
| 0:44.4 | which you can see at 20se.co. That's not com.com.com. And I come from a service business background. |
| 0:52.3 | So I'm used to the standard service business measurements |
| 0:55.3 | that I can track on a monthly basis, like the amount of jobs I did and how much money I made |
| 1:00.1 | from those jobs and all that kind of stuff to be sure that I'm heading to where I want to go. |
| 1:04.7 | Goal-wise, with a podcast that isn't monetized yet, it seems a little less cut and dry, |
| 1:10.4 | a little harder to know what I should |
| 1:11.9 | be focusing on in terms of the numbers go. So should it be the number of downloads I'm getting, |
| 1:17.5 | the number of visits to my site, what pages people are most interested in? Are there certain |
| 1:22.0 | numbers that you specifically like to track month by month by month by month aside from what |
| 1:27.1 | you put in your expense |
| 1:28.3 | or your income reports rather. |
... |
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