What Should I Include in My Podcast Pre-Launch Strategy?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 21 April 2016

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today's question comes from Luke, who is planning to create a podcast. What should he include in his pre-launch strategy? Luke's site is http://lukeguy.com/. My interview with Daniel Decker on the Smart Passive Income Podcast Episode 198 talks about book launches, but absolutely applies to launching a podcast (http://smartpassiveincome.com/session198). I also mention the ConversionCast podcast (http://podcast.leadpages.net/). Do you have a question about podcasting? Record it at http://www.askpat.com/.

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Transcript

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0:00.0	AskPath.
0:04.0	AskPack.com
0:07.0	Dot com.
0:09.0	Askpads.
0:10.0	Hey, what's up everybody?
0:12.0	Welcome to episode 58 of Ask Pat.
0:14.0	Thank you so much for joining me today.
0:16.0	We have a great question today from Luke Guy.
0:18.0	All right, here's today's question from Luke.
0:21.5	Hi, Pat.
0:22.5	My name is Luke Guy.
0:23.8	For starters, I want to say thank you, sir, for the inspiration from SPI and from Ask Pat.
0:29.0	From those two, I'm able to generate an income every month more than my full-time job.
0:34.2	And that's because your inspiration, sir, and I thank you.
0:36.8	So here's my question. The income is
0:38.6	coming from a website that I have called Looka.com. And I'm, you know, talking about SEO guidelines,
0:44.9	interpreting guidelines from Google and how I'm taking my interpretation and growing my clients
0:50.6	and my business together. So from that, I'm wanting to create a podcast based on that.
0:56.9	I love to talk. I love connecting. And I feel like this is a great opportunity. However, I don't want
1:01.6	this to flop. And I would really love a pre-launch strategy, a plan for me to stick to, to really
1:07.0	make this thing take off. I looked online and there's not really a pre-launch strategy out there for podcasting.
1:13.6	So if you had to come up with one,
	...

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