What is the future of British farming?

Jimmy's Jobs of the Future

Boxlight Creative Studio

Careers, Business, Technology

5.0 • 1K Ratings

🗓️ 2 March 2022

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode is unlike anything we've tried before. Last week we were invited to the National Farmers Union Conference to find out what the future of farming looks like. Farming has been hit by three massive shocks in the past few years: Brexit, the pandemic and the energy crisis. We've all felt the effects of these events but farmers are so totally reliant on external factors, they have felt it more than most. Now facing unprecedented inflation and a worrying situation in Ukraine, farmers are nervous about the future. But farmers are at heart entrepreneurs and uncertainty breeds innovation. So we went into the field (pardon the pun) and interviewed a range of exciting young farmers to ask them all the same question: how are you innovating for the future?This episode is an audio essay about what we found out: a drive and desire towards sustainability. But you'll see it's far more than that. This episode is brought to you in partnership with the National Farmers Union, which represents over 50,000 farmers across the UK. Subscribe so you don't miss any new episodes, releasing every Wednesday.You can sign up to Jimmy's Substack here for weekly content on the future of work, technology, and politicsFor more information on partnering with us please visit our partnerships page here.Also make sure you subscribe to The Shift, you can find it here on Spotify or on Apple Podcasts. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Here's something that will blow you away, heat pumps, the low carbon future of home heating,
0:07.7	and now is the perfect time to upgrade with a 7,500 pound government grant.
0:13.5	And if you get yours from British guests, we guarantee you will heat your home to your
0:16.9	perfect temperature, or your money back.
0:20.2	And what's more, we won't be beating on price.
0:23.0	So it's British guests, heat pumps, exclusions and conditions of life, government grant
0:28.2	subject to an eligibility.
0:59.2	Welcome to Jimmy's Job to the Future.
1:10.2	Today is a bit of a different episode, as we are partnering with the National Farmers
1:14.4	Union, where I was invited to go and address their annual convention of 2,000 farmers and
1:20.9	speak about the future of technology on farming.
1:25.1	I have always long admired farmers, and consider every farmer to be an entrepreneur.
1:29.4	They have to be accountants, marketers, product managers and innovators.
1:34.8	So it was real pleasure to go to the ICC in Birmingham to see and meet the very best of
1:39.4	British farming, and to record this episode on what the next generation of farming looks
1:44.3	like, and understand more about what goes into the food that makes it onto our plates.
1:50.5	The NFU represents close to 50,000 farming businesses, and their purpose is to champion
1:55.5	British agriculture and horticulture, to campaign for a stable and sustainable future for
2:00.6	British farmers, and to secure the best possible deal for them.
2:04.8	They would often come in to lobby me when I was in number 10, as I recounted on stage.
2:09.8	Jimmy, so I want to start by saying that I think the NFU do a tremendous job, and the
2:17.5	fact that you have George Euster's former farmer is an advantage, but of course you need
	...

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