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Marketing School - Digital Marketing and Online Marketing Tips

What Does a Healthy Link Profile Look Like? | Ep. #459

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 2 November 2017

⏱️ 4 minutes

🧾️ Download transcript

Summary

In Episode #459, Eric and Neil discuss what a healthy link profile looks like. Tune in to learn which sites will help you check your spam score. You’ll also find out why deep links are important. Time Stamped Show Notes: 00:27 – Today’s topic: What Does a Healthy Link Profile Look Like? 00:35 – Check Moz to see your spam score—you’ll see how much spam is on your link profile 00:54 – Go to Ahrefs and put in your competitors’ profiles to see their ranking 01:18 – If there are a bunch of spammy links, your link profile is NOT healthy 01:42 – Deep links are important 02:02 – You want to build links to content 02:30 – Your link profile has to be relevant 02:51 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 03:00 – Go to SingleGrain.com/giveaway to get your FREE copy 03:05 – That’s it for today’s episode! 3 Key Points: Check your spam score to make sure you don’t come off “spammy”. Know your competitors’ link profile and how they’re ranking—that way you can see where you stand. Your link profile should always be relevant. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the dial and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.6

with your instructors Neil Patel and Eric Sue.

0:19.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you gotta look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time. Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:57.0

I'm Neil Paton and today we are going to talk about what a healthy link profile looks like.

1:02.0

So I know what's for damn sure. If you look at your link profile looks like. So I know what's for damn sure.

1:03.9

If you look at your link profile through H-refts

1:06.1

or you want to use Maws or something like that.

1:08.4

Actually, let's start with this.

1:09.8

If you use Maws, they actually have a spam score

1:12.0

that shows how spammy your link profile is,

1:14.4

and it's almost like a rating of 0 to 10 by bars.

1:17.3

You can use that as a metric if you want, that is a gauge.

1:19.9

I don't think it's perfect by any means, but that's a way to get started.

...

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