4.9 • 960 Ratings
🗓️ 24 May 2024
⏱️ 11 minutes
🧾️ Download transcript
Click on a timestamp to play from that location
0:00.0 | Welcome to 10 minute Bible Talks. |
0:05.0 | Where we connect the Bible to your life. |
0:09.0 | In the time it takes to get to work. |
0:11.0 | I'm Jeff Parrot. |
0:14.0 | Obey your thirst. This famous marketing slogan of the 1990s, it's being brought back to life |
0:21.0 | by the iconic soft drink brand Sprite. |
0:24.9 | It's part of an attempt to better reach the younger demographic of consumers today. |
0:29.8 | Yet the executives at Sprite see obey your thirst as more than just the revival of a slogan. |
0:36.6 | For them it points to a fundamental desire for all people. |
0:41.0 | One of them put it this way, here's quote you think about the youth of today and the amount of pressure that they're under cultural pressure |
0:48.0 | pressure to be like everyone else we felt like obey your thirst and what it means was right for this moment for that |
0:56.4 | consumer. Okay, did you catch that? For Sprite, obey your thirst isn't just a marketing strategy for soft drink beverages. |
1:06.8 | It's a window into who we are and what we really want. Whether you realize it or not, you are thirsty for something or |
1:17.3 | someone, and on top of that you are obeying something or someone. We're all wired to thirst and obey or live in |
1:27.8 | response to that thirst that we have. We can't help but obey our thirst. |
1:33.0 | Now that's all fine and good, but the slogan from Sprite raises a question. |
1:38.0 | It's an important one. |
1:39.0 | Is your thirst being satisfied by the right thing. Are you obeying the right source of |
1:46.7 | satisfaction? We're forced to reckon with these questions in Psalm 63, the Psalm of David that brings us to the important intersection of |
1:56.8 | both thirst and obedience. Now before we let God's word shape us in our time together, let's ask for his grace and his |
2:04.9 | presence to be felt. Let's pray. |
2:08.5 | Heavenly Father, thank you for the gift, the precious gift of life and breath today. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Ten Minute Bible Talks, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Ten Minute Bible Talks and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.