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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

WHAT DIFFERENTIATES THE TOP 1% FROM THE REST OF B2B SALESPEOPLE

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 14 June 2022

⏱️ 39 minutes

🧾️ Download transcript

Summary

Try Scratchpad - The fastest way to update salesforce for FREE: https://brianburns.me/Scratchpad Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com β€” SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€” Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns

Transcript

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0:00.0

Hey, before we get into the interview, I wanted to make sure that you were aware.

0:04.2

I do a couple of LinkedIn lives a month, typically Thursday or 2 p.m. Eastern time,

0:11.1

but don't worry. If you missed it, I put them all up on the YouTube channel.

0:16.5

Link is in the show notes or just go to YouTube and search Brian Burns sales.

0:20.8

It's the easiest way. And when you're there, check out the courses. I've got two videos on them.

0:26.5

This week's live was about the red pill of your sales career.

0:32.5

And what I do is I really share what I think the strategy should be if you're in sales

0:40.5

and you want to develop a great career. I go through it in pretty good detail,

0:44.5

answer a lot of questions. It might enjoy it. Check it out.

0:48.5

So today, what we're going to be talking about is this great wrap

0:53.5

who's now become a great leader. And it brings out a lot of the great points

0:59.5

about what makes a great salesperson. And when you hear these things about what makes a great leader,

1:07.5

a lot of what we talk about is avoiding the things that we know don't work.

1:13.5

What I call anti-mentors, where you see something in a mentor you want to emulate,

1:19.5

you want help with. And anti-mentors, you look at somebody might be five years ahead of you

1:24.5

and you think, not for me, thanks. So I think you're going to enjoy this.

1:30.5

It does start off a little slow. But if it's not your cup of tea just fast forward,

1:35.5

there's a lot of great stuff at the end, a lot about belonging.

1:39.5

And this is one of our primal needs as humans, as mammals, that we want to belong to something.

1:46.5

And the distinction here is it doesn't have to be your team, your company.

1:52.5

It can be your ecosystem. And that's one of the things I talk about in that LinkedIn Live.

1:58.5

So also check out our friends over at Scratchpad. Scratchpad is the easiest,

...

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