Today we got a great topic. It's so good that I've been holding this back, because I was wondering

how do I introduce this so that people who may not be in this particular situation will want

to listen to it? And I was thinking, well, everybody who contacts me on LinkedIn or something,

the main topic they want to talk about is their

career. They don't like their manager. They made a mistake. They got a new comp plan. They don't

like. Something's changed and they just don't like working where they are today. Want career

advice. And of course, it's an all

a take, not much of a give. And I was asking myself, I should really put this episode out.

I was wondering how to best position it. And here it is. The second best thing

that we can be doing other than selling is building our network. Why? Because your network

is your net worth. And that is no more true than it is today. I mean, it used to be the people

that you knew in the physical world, people that you have lunch, breakfast, dinner, happy hour,

whatever with that you network with. You know them, you become friends and friendly, even though you're doing business.

And that's great. It's fantastic. Because someday they can call upon you or you can call upon them.

Now, if you watch The Godfather, probably one of the, probably the second best movie ever made, Godfather 2 was better, I think.

You tell me, send me a little note on LinkedIn.

But in Godfather 1, the baker comes to the godfather seeking justice for his daughter who was assaulted by somebody. And the godfather said,

well, wait a second. You've never called upon me before. You've never stopped by and had

coffee with me. You only come to me when you want something. And the baker

begs for the godfather to take care of this problem, to take revenge. He wanted revenge,

not justice. And not only is a great acting, it's also a great life lesson, meaning that the baker did not

build up the relationship before the ask. And this is what every sales rep is doing.

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