Welcome to Retail Reborn Season 2
The Business of Fashion Podcast
The Business of Fashion
4.6 • 770 Ratings
🗓️ 21 March 2022
⏱️ 3 minutes
🧾️ Download transcript
Summary
Podcast host and founder of Retail Prophet, Doug Stephens, is joined by 14 global authorities and thought leaders, from fashion and retail executives to futurists and academics, in this second series of Retail Reborn. Guests will share insights on the changing consumer lifestyles and expectations shaping the retail ecosystem, discussing generational expectations as shaped by the pandemic, climate crisis and economic downturns, as well as examining where, how and what next-gen consumers will buy.
Retail Reborn Season 2 launches on 28th March 2022. Subscribe now to never miss an episode.
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Transcript
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| 0:00.0 | Welcome to Retail Reborn, a podcast series from the Business of Fashion presented by Brookfield Properties. |
| 0:08.4 | I'm Doug Stevens, founder of Retail Profit. |
| 0:11.3 | And in this our second season, we'll be looking at the reinvention of the retail industry and in particular exploring the consumer of the future. |
| 0:20.0 | Who are they? And how will their unique social, |
| 0:23.0 | economic, and technological circumstances manifest in new consumer behaviors and relationships with |
| 0:29.6 | retail? Join me and an array of experts across business and academia as we shed light on crucial |
| 0:36.6 | questions like, |
| 0:38.1 | where the consumer of the future will choose to live and work in the real world. |
| 0:42.5 | The advent of information technology really brought about a very enthusiastic round of naysaying |
| 0:51.0 | or predictions of the inevitable decline of cities. What really happened instead was the |
| 0:58.0 | exact opposite. To where they may also spend time in the virtual world. The metaverse is enabled |
| 1:04.2 | by many different technologies. If I have a wearable glasses that I'm wearing in front of my face, |
| 1:09.2 | and I can augment what people see and I can augment what people see |
| 1:10.8 | and I can augment what people here that gives retail a different opportunity. |
| 1:14.6 | You know, sometimes we will want to go to the store, but it will be a lot more experiential. |
| 1:18.5 | We'll look at their unique consumer mindsets. |
| 1:21.6 | The first lever that a Gen Z makes, you know, the first lever they pull is, do I need the product |
| 1:26.1 | or not? |
| 1:26.7 | The second lever they pull is, do I need the product or not? The second leave of the day pool is, do I need it firsthand? |
| 1:30.0 | Or can I exchange with a friend? |
| 1:31.7 | Or should I go to this secondhand website and put it for sale and get something else in return? |
| 1:36.7 | And they're equally unique economic states. |
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