Ukrainian Fashion Professionals Remain Resilient In the Face of War

The Business of Fashion Podcast

The Business of Fashion

Fashion & Beauty, Business, Arts

4.6 • 770 Ratings

🗓️ 25 March 2022

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

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Summary

Since Russia’s invasion of Ukraine just four weeks ago, thousands of people have been killed and more than 10 million people have been displaced. Among those impacted are Julie Pelipas, former fashion director of Vogue Ukraine and founder of fashion upcycling platform Bettter; Lilia Litkovskaya, designer and founder of her namesake brand and Vadim Rogovskiy, chief executive and founder of virtual try-on company 3DLook.

On the latest episode of The BoF Podcast, Pelipas, Litkovskaya and Rogovskiy spoke to BoF founder and editor-in-chief Imran Amed to share their personal reflections and experiences, and examined what's next for the Ukrainian fashion industry.

Resources to Support the Ukrainian Fashion Community:

Bettter Community: https://community.bettter.us/
Help Ukraine Win: https://helpukrainewin.org
Lilia Litkovskaya: https://litkovskaya.com/

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Transcript

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0:00.0	Hi, this is Imran Ahmed, founder and CEO of the Business of Fashion. Welcome to the
0:09.1	Bof podcast. It's Friday, March 25th. We're now four weeks into an unprovoked war following
0:16.8	Russia's invasion of Ukraine. And I'm sure all of you, like me, have been following the
0:21.4	regular updates from the media about what's happening on the ground. But to summarize a bit of
0:25.8	what's happened over the last four weeks, there are now 10 million Ukrainian people who have been
0:30.5	displaced from their homes. Ukraine is a country of around 40 million people, so that's about
0:36.2	one-fourth of the population that
0:38.9	has had to leave their homes, refugees who have had to escape, to find somewhere safer to be,
0:44.9	both inside and outside Ukraine. Meanwhile, thousands of people have been killed, including
0:51.4	innocent civilians, but of course, also the military on both sides of
0:56.2	this conflict. The result is that the local fashion industry has been completely devastated.
1:02.2	Many industry professionals have become refugees themselves and have faced unspeakable tragedy,
1:08.7	suffering, and trauma. But it's hard for those of us watching from afar
1:12.8	to truly comprehend and understand what's going on and to understand how we might be able to help.
1:19.1	This week on the BOF podcast, I'm really grateful to have three fashion professionals,
1:24.5	Julie Pelopas, Lily Litkovskaya, and Vadim Rogovsky to share with us a little bit
1:30.5	about their personal experience over the past month, where they are and what they hear is happening
1:35.9	on the ground, and of course, how this has impacted their businesses.
1:40.5	We are creatives. We're sensitive. We're really sensitive. We cry out our tears every day, actually. We don't have normal life anymore. But on another side, all people I know from my industry, they continue their work, they continue building up, the teams, they're holding up. I'm paying salaries to all my people in my team because I know that I don't want them to feel that they are lost,
2:02.6	that they are, you know, separated from the duty they had before.
2:05.6	Now the corporate culture of Ukraine is really waking up and it is super powerful.
2:10.6	We don't even know by ourselves what we can achieve, what we can do after these finishes,
	...

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