Amazon may have just changed the game by letting you collect Vine reviews before your product

even launches. Project X is back with the $10,000 casting call and KDP sellers finally getting

in browser sales data inside of the Chrome extension. This and more on this week's episode of

The Weekly Buzz. How cool is that? Pretty cool, I think.

Hello, everybody, and welcome to another episode of the series

sellers podcast by Helium 10.

This is the show that is our Helium 10 weekly buzz.

We give you a rundown of all the goings on in the Amazon TikTok shop,

e-commerce world.

We let you know what new features that Helium 10 has and give you a training tip of the week that will give you serious strategies for serious sellers of any level in the e-commerce world. Today's host is actually going to be Shavali Patel, so Shavali, take it away and let us know what's buzzing. First up, this week's biggest news comes straight from Cellar Central. If you haven't seen it yet in the news section, it turns out that you can now get Vine

reviews before your product even launches.

Sounds heavenly, right?

But let's dig deeper.

The post itself says you can now get authentic product reviews before launch when you enroll

eligible FBA products in the

Vine program after creating listings. However, if Vine still requires your product to be

FBA, which typically means it has to be live to enroll, you might be wondering how exactly

does this work pre-launch? Clicking into this updated Vine Seller Guide, what you'll find is it says make your

products available for Vine reviews before your official launch date and as soon as you

create your FBI listing.

So possibly what I'm interpreting this as is if you set a future launch date when creating

your listing to preserve the honeymoon period and to make sure your product is not live until your inventory has been distributed,

...