WBP - How To Grab Their Attention with Brendan Kane

Jake & Gino: Real Estate Investing & Multifamily

Jake & Gino

Smartinvesting, Buyingrealestate, Investing, Multifamilyrealestateinvesting, Business, Investingsmart, Apartmentinvesting, Management, Makingmoney, Realestateinvesting, Cashflow, Jakeandgino, Realestateinvestment, Commercialrealestateinvesting, Buyingapartmentbuildings, Entrepreneurship

4.9 • 842 Ratings

🗓️ 12 November 2020

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

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Summary

Brendan Kane is a digital strategist for Fortune 500 corporations, global brands, and celebrities. He started his career in the entertainment industry managing digital divisions for two prominent movie studios. His most recent book, Hook Point: How to Stand Out in a 3-Second World, breaks down the most effective strategies to generate new opportunities, innovate and scale businesses, and create a compelling brand—both online and off— to ensure that they thrive in the new micro-attention world in which we live. He speaks to us about social media, pattern interruption and Eminem. hookpoint.com/masterclass The Rundown Economic Desertion Internet Companies Digital Distribution Film Industry Movie Producing Corporate Mindset Tech Platforms Phys Ed Film School Favorite Films Crafting A Story Strategic Business Partnership Raising Capital Brevity Focus Retention 3 second mark Pattern Interruption Social Media Meditation Hook Point Accelerating Demand Articulation Marketing Subverting Expectation Quality Content 8 Mile Scale Traffic Sources Fear COVID-19 Consumerism Future of Retail Online Innovation Movie Recommendations Check out our Upcoming Live Events! Subscribe to our Youtube Channel for lots of great content! Buy our new book The Honey Bee! Audio Book Available Now!

Transcript

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0:00.0	gaining attention will put you light years ahead and give you tremendous success and the ability
0:05.1	to scale rapidly. Like I have five people I know that have created a billion dollar businesses
0:10.7	in the past five years.
0:17.8	Hello, everybody. This is Jake Sends on the host of Wheelbarrow Profits podcast here with my co-host, a multifamily mentor, the coach, Chef, Father Sixth,
0:23.2	the bestselling author, The GDETI. Now live. Gino Barbero, June, how's it going?
0:27.6	Mr. Stenziano?
0:29.0	Missing the pastels, huh, bro?
0:30.8	Yeah, it's, you know, it's transitioning, okay?
0:33.0	It's going into fall here in East Tennessee. So we got to be appropriate with it. You know what I mean? Dude, we're talking about Florida today. Running away from California, the taxes suck in California.
0:42.2	Come to Florida, everybody. I am a New Yorker who left three years ago and I ain't looking back.
0:47.8	That's all I got to say, Jake. Time to make your move before they label you an economic deser.
0:52.7	Look that up. That's all I got to say about that.
0:54.6	So we have a very special guest today. Today's guest is Brendan Kane, author of Hookpoint,
0:58.9	how to stand out in a three second world. It's probably going out of two seconds after this show.
1:04.2	Brennan's a digital strategist for Fortune 500 companies, global brands, and celebrities.
1:09.0	In his book, he breaks down the most effective strategies
1:11.7	to generate new opportunities, innovate, and scale businesses.
1:15.4	I definitely want to take a deep dive into that
1:16.9	and create a compelling brand online and off.
1:20.9	So about further ado.
1:22.1	Brennan, welcome to show.
1:24.0	Thanks for having me. I appreciate it.
	...

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