What's up, everyone. Welcome to this episode at the Colin and Samir show. On today's episode,

we're talking about YouTubers Outdoor Boys who walked away from their channel with 15 million

subscribers. We're also going to tell you everything you need to know about YouTube's

brandcast event, which took place last week in New York. And right at the end of the episode,

Samir and I are going to compare how many texts we got during the duration of recording

this episode. All right, if we make it to the deep end, let us know.

So on Saturday, one of my favorite YouTube channels, Outdoor Boys, uploads a video titled Goodbye. I got to be honest,

I saw it. I thought it was probably a bait and switch. It generally is. It generally is a bait and switch.

It's generally like a goodbye from this format because I'm about to shift a little bit. Or like I'm

launching a company. It's always normally a hello, actually. Right? Yeah. It's not normally a

goodbye, but this was actually a goodbye. A pretty short and sweet video where creator Luke Nichols,

who is the guy behind Outdoor Boys, he explains that this is actually going to be his last video.

And the reason being is overexposure. He cites that, you know,

this channel has done two and a half billion views, but people have clipped it so much that

it's been seen over four billion times. And he talks about how he can't really even go out

in the world anymore

without him and his family being stopped. So that essentially it's gone too far. Like his success

is at odds with how he actually wants to live his life. Right. Now, to take a step back,

if you don't know Outdoor Boys, it's an outdoor survival and adventure channel.

It's kind of like Bear Grills, like Manverse Wild, but it's pretty low-fi. It's generally just him solo with a GoPro, going on a crazy multi-day adventure, either, you know, into the Alaskan wilderness or, you know,

in Australia or anywhere around the world. And he grew up in Alaska. So he's incredibly well

equipped to survive. But interesting to see that at his peak, he's walking away because he's gotten too famous.

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