Vulnerability Meets Growth Strategies - With Eric Siu | Episode 335

The Futur with Chris Do

The Futur

Arts, Education, Marketing, Design, Business, Self-improvement

4.9 • 998 Ratings

🗓️ 22 March 2025

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this engaging crossover episode, I join forces with Eric Siu’s Leveling Up podcast for a thought-provoking conversation. Together, we explore the art and strategy behind building personal brands and creating authentic connections in the digital age. We dive into the intricacies of running masterminds, including their pros, cons, and the lessons learned. Eric and I discuss the value of storytelling, self-awareness, and vulnerability in establishing a meaningful online presence. Whether you're considering launching a mastermind, enhancing your personal brand, or looking to deepen your connections with your audience, this episode delivers a mix of actionable advice and honest reflections. Timestamps: (00:00) - Introduction and episode setup (02:00) - Building authentic personal brands (06:30) - Vulnerability and Storytelling online (11:15) - The power of masterminds (16:50) - Structuring masterminds effectively (21:30) - Balancing personal growth with branding (27:00) - Social media strategies and engagement tips (35:20) - Long-term brand-building insights (42:00) - Overcoming criticism and self-doubt (48:15) - Closing thoughts on authenticity Check out today's guest, Eric Siu: Eric's Instagram: https://www.instagram.com/ericosiu Eric's LinkedIn: https://www.linkedin.com/in/ericosiu Single Grain's Website: https://www.singlegrain.com/ Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop Linkedin: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere Youtube:https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn:https://www.linkedin.com/in/thechrisdo/ Facebook:https://www.facebook.com/BizOfDesign Instagram:https://www.instagram.com/thechrisdo/ Twitter:https://x.com/thechrisdo TikTok:https://www.tiktok.com/@thechrisdo Threads:https://www.threads.net/@thechrisdo Zaap: https://zaap.bio/thechrisdo Clubhouse:https://www.clubhouse.com/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hey everyone, welcome back to the future. This is Rich Cardona. I'm Chris's podcast strategist,
0:04.7	and today is going to be an episode that's a throwback. This is when Chris guested on his good
0:09.7	friend, Eric Sue's leveling up podcast, where they're going to talk about building personal
0:13.9	brands, how to create authentic connections online, and most importantly, and something no one talks
0:19.5	about is lessons learned from running a mastermind.
0:23.4	This may actually help you determine if you want to be part of one, if you want to start one, the pros and cons, all the good things.
0:46.7	Yeah. What else goes into building that good personal brand?
0:49.2	There's also like the look, right?
0:49.7	What else? Yeah, there's parts to that.
0:50.9	So let's start with the medias to like the lightest, right?
0:54.0	If you're talking
0:54.9	about personal branding, and I have a very different view than how most people talk about it,
0:58.7	because I think the word branding is super popular. So like, well, corporate branding. And then
1:02.8	if you have any kind of following, they're like, well, I have a personal brand. Do you? Who are you?
1:07.8	What do you stand for? Can I predict what you're going to do next? Who are you in real life on and off camera? That's your personal brand. In order for me to get to know that, you actually have to show something where you're actually a vulnerable, real human being. And so few people are ready to do that. They're always holding things back because they're fearful of judgment. They're fearful of like backlash or being canceled or like people like that version of me.
1:31.9	And maybe they're right.
1:33.5	So you kind of live this double life.
1:36.1	There's the real you that you show that face to a few people in your world.
1:39.7	And there's a super fake version of you that lives online.
1:42.6	So I don't care if you have 300,000 followers.
1:44.7	I don't care if you have 10 million followers.
1:46.5	If you're not showing it was real,
	...

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