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Your Brand Amplified®

Vision-Impaired and Visionary: Maxwell Ivey on Building Accessible Businesses

Your Brand Amplified®

Bleav + Anika Jackson

Business, Artificial Intelligence, Management, Marketing, Ai, Entrepreneurship, Marketing Trends, Sales, Entrepreneur, Social Media, Small Business, Public Relations, Communications, Sales Strategy, Podcast, Branding, Business Trends

51.4K Ratings

🗓️ 15 April 2025

⏱️ 38 minutes

🧾️ Download transcript

Summary

Maxwell Ivey, widely known as The Blind Blogger, has never let vision loss dictate the limits of his life. His journey from brokering amusement park rides online to becoming a recognized accessibility consultant is not only inspiring—it’s a blueprint for how lived experience can shape meaningful change in the business and tech worlds. As someone who has had to navigate both the entrepreneurial landscape and the digital world with a visual impairment, Maxwell offers insights that are both practical and visionary.

Transcript

Click on a timestamp to play from that location

0:00.0

It's much harder to create the consumer confidence among somebody with a disability.

0:06.5

If you cannot create that confidence, then all this other stuff really will never benefit

0:11.9

the person with a disability or the company trying to get my business.

0:16.1

Wow.

0:17.8

Step into the world of success with your brand amplified, the ultimate podcast designed to unravel

0:24.1

the intricacies of thriving businesses.

0:26.6

I'm your host, Onica Jackson, and I'm on a mission to uncover the stories, strategies,

0:31.8

and secrets that have propelled entrepreneurs and business leaders to success.

0:39.3

It is my absolute pleasure to have the opportunity to bring Maxwell Ivy,

0:46.5

aka the blind blogger, onto the show.

0:50.4

Max, I've had you on my USC podcast.

0:53.3

We've been waiting to get you on to your brand amplified.

0:56.5

And I'm just so appreciative that you're here and that you're willing to share your message with us.

1:02.1

Well, I appreciate the opportunity, you know, Nika, of over the time between the two different podcasts, we've become friends and colleagues.

1:09.8

And I feel like the future of me,

1:13.3

my business, and my brand is so much more brighter because of knowing you and being

1:19.4

associated with you. Oh, well, thank you. My gosh, that is, I'm reclempt. Let's talk a little bit for this audience.

1:30.2

It's a little bit different audience than my other podcast.

1:33.2

We don't need to go through the whole story in the same way because I really want to talk about accessibility, what that looks like and how it's evolving.

1:39.5

But I want to talk about your backstory and how you became known as a true expert for accessibility and inclusion

1:48.9

and making sure that people understand what that looks like, not just what people who have vision,

1:56.1

right, think of as accessibility.

...

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