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Your Brand Amplified®

Visibility Without Selling Out: Jon Clemence on Repurposing with Purpose

Your Brand Amplified®

Bleav + Anika Jackson

Business, Artificial Intelligence, Management, Marketing, Ai, Entrepreneurship, Marketing Trends, Sales, Entrepreneur, Social Media, Small Business, Public Relations, Communications, Sales Strategy, Podcast, Branding, Business Trends

51.4K Ratings

🗓️ 27 May 2025

⏱️ 43 minutes

🧾️ Download transcript

Summary

In today’s digital economy, content is everywhere. But much of it feels lifeless—churned out, over-optimized, and disconnected from its audience. That’s what makes Jon Clemence, a rare voice in the crowded field of content professionals. Through his work, he has quietly built a values-centered business grounded not just in effective writing, but in meaningful communication. His mission? To help individuals and businesses express their ideas clearly, ethically, and with purpose.

Transcript

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0:00.0

When I graduated from seminary, I got a tattoo on my arm with the tree of life figure.

0:06.0

And then in Greek, Luke 2119, by your endurance, you will gain your life.

0:11.1

So that's, I think, motivation to me that, you know, this life is a marathon.

0:16.1

But if you persevere to the end, hey, you're going to be okay.

0:20.7

Step into the world of success with your brand amplified, the ultimate podcast designed to

0:26.3

unravel the intricacies of thriving businesses.

0:29.3

I'm your host, Onica Jackson, and I'm on a mission to uncover the stories, strategies,

0:34.1

and secrets that have propelled entrepreneurs and business leaders to success.

0:41.7

Our topic today is going to be really interesting, especially with all the changes going on in the

0:47.4

role of digital. And the fact that while artificial intelligence can get us part of the way,

0:53.2

we really need the human element.

0:55.9

And John Clements, you bring us that human element in all of your work. You are the owner of Cedar Press

1:01.6

proofreading. You also have a podcast, which isn't new since last time we spoke. Content creators

1:07.9

unite. Fantastic. So I just welcome you to your brain Amplified. I'm excited that

1:13.0

you're here. Yeah. Well, thanks for having me back on. I'm excited to have another conversation with you.

1:17.9

Same. Let's talk about your background because, again, for the listeners, for this podcast,

1:23.7

now I've had John on my other podcast, Media Escape, but not everybody listens to both. So you started

1:30.0

out getting your BA and Christian ministry. You got your master's in biblical studies, but your

1:36.2

career was working at Boeing, you know, at sonar equipment companies. And then now you help people create amazing content. Talk about

1:47.3

that journey, because those are three, it sounds like three different whole lives.

1:52.3

Yeah, I mean, yeah, it is three different whole lives. Yeah, I went to school to be a pastor.

1:58.5

That was my goal from the time I was about 15. It's what I wanted to do. So I went to college. It got my degree in ministry. I went to seminary to get a biblical studies degree. And what I learn from that experience is, and sometimes people ask me this. They say, well, if you go to seminary, don't they just, give you a job when you graduate? And the answer is no.

...

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